As organizations move deeper into implementing sustainability and energy efficiency programs, they tend to come to a harrowing conclusion: there's no way to fully ignore or bypass the people. Upgrading equipment, controls systems, etc. in buildings is comparatively straightforward, but the best outcomes come from both those capital investments and a high level of engagement from operators and occupants. Affecting human behavior is notoriously difficult, but emerging research around behavioral economics offers some key insights on why people act the way they do, and how they can be nudged in a different direction. Learn about behavioral economics studies and human engagement frameworks in the context of sustainability. The session will include several case studies, including Google's internal program for engaging facilities managers in a fun, competitive, and compelling way.