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UVM Medical Center launches new program to close haircare inequity among Black patients

The hospital enlisted the help of a local Black business owner and hair stylist referred to as 'the GOAT' of hair braiding

UVM Medical Center launches new program to close haircare inequity among Black patients

The hospital enlisted the help of a local Black business owner and hair stylist referred to as 'the GOAT' of hair braiding

IT'S THE FIRST DAY OF BLACK HISTORY MONTH. AND TODAY... U-V-M MEDICAL CENTER IS LAUNCHING A NEW PROGRAM MEANT TO CLOSE THE PATIENT INEQUITY GAP... SURROUNDING HAIR. ONE LOCAL BLACK BUSINESS OWNER AND HAIR STYLIST HAS BEEN ENLISTED TO HELP THE HOSPITAL CARE FOR THEIR BLACK PATIENTS. IT'S AN AREA THAT ALL BLACK COMMUNITY MEMBERS CAN RELATE TO. Ferene Paris, client, Braids by Pascale :05 "I'm 5'2" when I walk in but I feel like I'm 6'4" when I'm done with my hair."> THERE ARE NO SHORTFALLS FOR THE CLIENTS WHO STEP INTO BRAIDS BY PASCALE - LOCATED OFF WILLISTON ROAD IN SOUTH BURLINGTON. Ferene Paris, client, Braids by Pascale :15 "it's hair. It seems like something that would be so simple. But when you think about that it's not just hair. It's rooted in culture, it's rooted in identity, it's rooted in history."> BURLINGTON NEIGHBOR, FERENE PARIS, MOVED TO THE AREA OVER A DECADE AGO FROM BOSTON. HERE - SHE QUICKLY REALIZED FINDING A SALON TO PROPERLY CARE FOR HER HAIR WOULD BE A PROCESS. <PASCALE ONGUENDE, OWNER, BRAIDS BY PASCALE :09 "I HAVE RAN INTO SO MANY PEOPLE THAT JUST CRAVED THE NEED TO EXPLORE THEIR HAIR."> PASCALE ONGUENDE SAW THAT NEED WHEN SHE MOVED FROM CONNECTICUT TO BURLINGTON IN 2016 TO STUDY AT CHAMPLAIN COLLEGE. A NEED SHE CHOSE TO PURSUE OVER HER CAREER IN THE MEDICAL FIELD AFTER GRADUATING. <PASCALE ONGUENDE, OWNER, BRAIDS BY PASCALE :17 "EVERY TIME I WALKED INTO THE CAMPUS - PEOPLE LOOKED AT ME AND STOPPED 'WHO DID YOUR HAIR?' SO THIS IS HOW I WAS DISCOVERED. SO I JUST STARTED TO DO HAIR IN MY HOUSE BUT I QUICKLY REALIZED AS THE YEARS WENT BY - MY BASEMENT."> ONGUENDE WAS BORN IN THE REPUBLIC OF CONGO AND IMMIGRATED TO THE BRONX... WHERE SHE AND HER FOUR SISTERS LEARNED HOW TO BRAID AND STYLE HAIR PROFESSIONALLY. OPENING SALONS IN NEW YORK AND CONNECTICUT. AND EVENTUALLY SOUTH BURLINGTON. <PASCALE ONGUENDE, OWNER, BRAIDS BY PASCALE :11 "I HAVE HAD SO MANY CRIES IN THIS CHAIR HERE. I HAVE PEOPLE RIGHT AFTER DOING THEIR HAIR AND THEY LOOK INTO THE MIRROR AND THEY JUST CRY LIKE OH MY GOSH I HAVE NEVER SEEN MYSELF LIKE THIS."> RUTLAND'S NAACP PRESIDENT, MIA SCHULTZ, SAYS AN UPTICK IN BLACK OWNED BUSINESSES HAS ALSO ENCOURAGED MORE WHITE FAMILIES TO SEEK PROPER HAIR CARE FOR THEIR BLACK CHILDREN. <MIA SCHULTZ, PRESIDENT, NAACP RUTLAND :14 "SINCE WE'VE DONE OUR HAIR CLINICS, THEY JUST CRY LIKE OH MY GOSH I HAVE NEVER SEEN MYSELF LIKE THIS."> RUTLAND'S NAACP PRESIDENT, MIA SCHULTZ, SAYS AN UPTICK IN BLACK OWNED BUSINESSES HAS ALSO ENCOURAGED MORE WHITE FAMILIES TO SEEK PROPER HAIR CARE FOR THEIR BLACK CHILDREN. <MIA SCHULTZ, PRESIDENT, NAACP RUTLAND :14 "SINCE WE'VE DONE OUR HAIR CLINICS, WHITE PARENTS COMING TO LEARN ABOUT WHAT PRODUCTS TO USE, TO LEARN HOW TO COMB HAIR, HOW TO GENERALLY STYLE THEIR HAIR."> <GRAPHIC> HAIR INEQUITY IS AN AREA UVM medical center IS NOW WORKING TO ADDRESS - LAUNCHING A NEW PROGRAM TO STOCK A WIDER RANGE OF HAIR CARE PRODUCTS FOR BLACK PATIENTS AND TEACHING STAFF HOW TO PROPERLY CARE FOR BLACK PATIENTS' HAIR DURING THEIR VISIT. <PASCALE ONGUENDE, OWNER, BRAIDS BY PASCALE :12 "I HAVE HAD CLIENTS THAT WERE DISCHARGED FROM THE HOSPITAL THAT WERE IN THE HOSPITAL FOR A FEW MONTHS AND BY THE TIME THEY WERE DISCHARGED - BECAUSE THEIR HAIR WAS NOT PROPERLY CARED FOR, THEY END UP HAVING TO SHAVE THEIR HAIR."> IT'S AN INITIATIVE ONGUENDE HAS BEEN ENLISTED TO HELP WITH - EDUCATING UVM STAFF. SO THAT EVERY BLACK COMMUNITY MEMBER CAN WEAR THE HAIR THEY'RE MEANT TO. <FERENE PARIS, CLIENT, BRAIDS BY PASCALE :15 "I SAW MYSELF AGAIN FOR THE FIRST TIME BECAUSE I HAD ON MY HEAD THE HAIR THAT MY ANCESTORS AND MY PARENTS AND THOSE WHO ARE RESPONSIBLE FOR MY STORY HOW IT WAS MEANT TO BE AND EXIST. "> AGAIN PASCALE'S SHOP IS LOCATED ON WILLISTON ROAD IN SOUTH BURLINGTON. AND SHE DOES MORE THAN JUST BRIADS -- SHE OPERATES A FULL SALON AND DOES BRIDAL HAIR AND MAKE UP AS WELL. REALLY EMPHASIZING THAT HE
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UVM Medical Center launches new program to close haircare inequity among Black patients

The hospital enlisted the help of a local Black business owner and hair stylist referred to as 'the GOAT' of hair braiding

The University of Vermont Medical Center is launching a new program on the first day of Black History Month that's aimed at closing the patient inequity gap when it comes to patient hair care. Local Black business owner and hairstylist Pascale Onguende has been enlisted to help teach staff how to properly care for Black patients' hair. "I have had clients that were discharged from the hospital that were in the hospital for a few months, and by the time they were discharged – because their hair was not properly cared for — they end up having to shave their hair," said Onguende. The business owner and stylist immigrated from the Republic of Congo to the Bronx with her family, where she and her four sisters learned how to braid and style hair professionally. They opened salons in New York and Connecticut, where Onguende lived before she eventually moved to Vermont to study at Champlain College. Onguende said, "Every time I walked into the campus, people looked at me and stopped, 'Who did your hair?' So this is how I was discovered. I just started to do hair in my house but I quickly realized as the years went by – the need was greater than just my basement."It became a need she chose to pursue over her career in the medical field after graduating. In 2021, she opened her salon, called Braids by Pascale, located at 1174 Williston Rd. in South Burlington. "I have had so many cries in this chair here. I have people right after doing their hair, and they look into the mirror, and they just cry like, 'Oh my gosh, I have never seen myself like this,'" said Onguende. Braids can take up to seven or eight hours to complete. Onguende is known locally in the Black community as "the greatest of all time" for her speedy and high-quality work – finishing braids in three to four hours. Word of mouth spread to UVMMC, which reached out to Onguede for its new haircare program. The president and COO, Steve Leffer and vice president of Diversity, Equity and Inclusion of UVMMC, Marissa Coleman, released a statement about the program to NBC5. “As of February 1, our hospital will begin stocking a wider range of hair care products, and our staff is already receiving training to address this specific area of inequity. This effort aligns with our broader commitment to fostering inclusivity and providing culturally humble health care services to all we serve.”Vanessa Rose, an executive assistant in the executive office, helped create this new program. She also released a statement to NBC5. "Pascale Onguende has been vital with an incredible skill set as a hair stylist in our community and her own experience as a Black woman with curly hair. The education she’s provided will have a huge impact on patient care because everyone who walks into our facilities will be sure to get their individual hair needs met. It’s been a pleasure working alongside her.”Back at the salon, Onguende does more than braids; she operates a full salon and does bridal hair and makeup as well.

The University of Vermont Medical Center is launching a new program on the first day of Black History Month that's aimed at closing the patient inequity gap when it comes to patient hair care.

Local Black business owner and hairstylist Pascale Onguende has been enlisted to help teach staff how to properly care for Black patients' hair.

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"I have had clients that were discharged from the hospital that were in the hospital for a few months, and by the time they were discharged – because their hair was not properly cared for — they end up having to shave their hair," said Onguende.

The business owner and stylist immigrated from the Republic of Congo to the Bronx with her family, where she and her four sisters learned how to braid and style hair professionally. They opened salons in New York and Connecticut, where Onguende lived before she eventually moved to Vermont to study at Champlain College.

Onguende said, "Every time I walked into the campus, people looked at me and stopped, [asking] 'Who did your hair?' So this is how I was discovered. I just started to do hair in my house but I quickly realized as the years went by – the need was greater than just my basement."

It became a need she chose to pursue over her career in the medical field after graduating. In 2021, she opened her salon, called Braids by Pascale, located at 1174 Williston Rd. in South Burlington.

"I have had so many cries in this chair here. I have people right after doing their hair, and they look into the mirror, and they just cry like, 'Oh my gosh, I have never seen myself like this,'" said Onguende.

Braids can take up to seven or eight hours to complete. Onguende is known locally in the Black community as "the greatest of all time" for her speedy and high-quality work – finishing braids in three to four hours.

Word of mouth spread to UVMMC, which reached out to Onguede for its new haircare program.

The president and COO, Steve Leffer and vice president of Diversity, Equity and Inclusion of UVMMC, Marissa Coleman, released a statement about the program to NBC5. “As of February 1, our hospital will begin stocking a wider range of hair care products, and our staff is already receiving training to address this specific area of inequity. This effort aligns with our broader commitment to fostering inclusivity and providing culturally humble health care services to all we serve.”

Vanessa Rose, an executive assistant in the executive office, helped create this new program. She also released a statement to NBC5. "Pascale Onguende has been vital with an incredible skill set as a hair stylist in our community and her own experience as a Black woman with curly hair. The education she’s provided will have a huge impact on patient care because everyone who walks into our facilities will be sure to get their individual hair needs met. It’s been a pleasure working alongside her.”

Back at the salon, Onguende does more than braids; she operates a full salon and does bridal hair and makeup as well.