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India, A Blue Ocean, a James R. Swartz Entrepreneurial Leadership Series Talk

Event Details


James R. Swartz Entrepreneurial Leadership Series Presents

India, A Blue Ocean with Rima Mehta, CEO, TV Ad Indx


Join us on April 21, 2023 at 6:30 PM IST for this virtual talk about India's growing prominence and the endless opportunities. 

Rima Mehta grew up in the United States and holds a Bachelor's degree in Mathematics and Political Science from Northwestern University and a Master of Business Administration degree from Carnegie Mellon University.

Her professional journey began in IT consulting at Arthur Young. In 1988, she ventured to India and served as a Priority Sector Lending Manager at Citibank. While at Citibank, she led the launch of the institution's initial financial products tailored to the professional and business markets. This was a particularly exciting time at Citibank, as the bank was pioneering consumer lending in India, and Rima had the privilege of collaborating with the key leaders driving this effort.

Since 1993, Rima has been the Founder and CEO of TV Ad Indx, a renowned Advertising Data Analytics Firm.

If you have any questions please e-mail adityasu@andrew.cmu.edu

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