From Spark to Startup: The Art of Customer Discovery

Explore the importance of customer discovery in the final installment of Tulane University Innovation Institute's series, From Spark to Startup! In this insightful session, titled The Art of Customer Discovery, we will delve into the crucial process of identifying, understanding, and connecting with your target audience. Customer discovery is not just a phase; it's an art form that shapes your business strategy. Sharon Goldsmith, TUII Executive Director of Innovation & Entrepreneurship Programs, will guide you through effective methodologies, real-world case studies, and practical tips to master the art of customer discovery. Whether you're launching a startup, revitalizing your business, or seeking innovative ways to engage your audience, this webinar is your key to deciphering customer needs and preferences. RSVP HERE.