2022 PNA Advertising Symposium

Register today for PNA’s convenient and complimentary Advertising Symposium! By attending this virtual event, you will:

  • Hear from the best of the best sales superstars, who will share their secrets for advertising success
  • Learn about DISS – Digital Inventory Sales Simplified
  • Gather proven products and promotions that you can replicate at your publication
  • Understand how to build a positive readership message to increase advertising sales opportunities
  • Discover tips and tricks for hiring and retaining a successful advertising sales team

Over the course of this five day virtual event, you will participate in interesting and motivating daily training sessions led by notable industry experts.

Whether you are new to advertising sales or are a seasoned veteran, you will walk away with practical and effective tips and solutions to help boost your advertising revenue.

The Advertising Symposium is free of charge to PNA members.


2022 Advertising Symposium Schedule


The best of the best sales superstars share their secrets for advertising success

Do you ever wonder how some sales reps are able to bring their A game each and every day? Well wonder no more. We have secured a line-up of sales superstars who are all too happy to share their secrets for advertising sales success with you…


You’ve heard of KISS? Now learn about DISS – Digital Inventory Sales Simplified!

Does the thought of selling digital advertising keep you tossing and turning at night? Before you reach for that bottle of Melatonin, register for this informative session that will demystify the digital sales process…


Imitation is the sincerest form of flattery – proven products and promotions that you can replicate at your publication

Why go back and reinvent the wheel? Join us as a panel of newspaper experts present a variety of tried and true revenue-generating ideas that you can replicate at your publication. From contests and special sections, to sponsorships and out-of-the-box ideas, you will walk away brimming with new ideas to try at your news media organization.   


Accentuate the positive and eliminate the negative – how to build a positive readership message to increase advertising sales opportunities

There is some fake news out there that says that no one reads the newspaper anymore. Thankfully, those of us in the news media industry know this isn’t true, but how do we successfully convey this important message to both readers and advertisers? 


Tips and tricks for hiring and retaining a successful advertising sales team

One of the most challenging aspects of being an advertising sales manager these days is finding, building and retaining a talented and dedicated advertising sales team. As a media company, it is easy to advertise for these positions, but what are the mystery ingredients required to attract the right candidates to your organization? 


To register, complete the form below.  A confirmation with log in instructions will be sent to registrants one day prior to each event.


Questions?  Contact Events@PANewsMedia.org