How CEOs Are Using Gen AI for Strategic Planning

by Graham Kenny, Marek Kowalkiewicz and Kim Oosthuizen

September 11, 2024

akinbostanci/Getty Images

Summary.

The business community is all atwitter at the prospect that gen AI — through the likes of ChatGPT, you.com, and Claude.ai — will revolutionize business decision-making. Sam Altman, CEO of OpenAI, even declared “you are about to enter the greatest golden age of human possibility.”

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Graham Kenny is the CEO of Strategic Factors and author of Strategy Discovery. He is a recognized expert in strategy and performance measurement who helps managers, executives, and boards create successful organizations in the private, public, and not-for-profit sectors. He has been a professor of management in universities in the U.S. and Canada.

Marek Kowalkiewicz is a Professor and Chair in Digital Economy at QUT Business School in Brisbane, Australia. He was a Founding Research Manager of SAP’s Machine Learning lab in Singapore, a Global Research Program Lead at SAP Research, and a Research Fellow at Microsoft Research Asia. His new book is “The Economy of Algorithms: AI and the Rise of the Digital Minions“. He writes a weekly newsletter, “The Economy of Algorithms“.

Kim Oosthuizen is the Head of Artificial Intelligence Australia and New Zealand at SAP, based in Sydney, Australia. She founded the SAP AI Council in Australia to focus on the responsible adoption, operation, and scaling of AI and lectures part-time at various business schools. You can connect with or follow her on LinkedIn.