Vans High School Custom Culture was created to inspire and empower high school students to embrace their creativity through art and design and bring attention to diminishing arts education budgets. Vans believes everyone should be empowered to express themselves creatively and should be given the tools to do so. Custom Culture High School is a national high school customization competition using blank Vans shoes to be customized around the specific themes, Hometown Pride and VanD(IY)oren Legacy.
What is the VanD(IY)oren Legacy? This past year the VANS family lost it’s co-founder Paul Van Doren. An entrepreneur and innovator, his vision started in Southern California and now spans the globe. Everything Paul did for the brand was driven by authenticity and his Off The Wall spirit. Contribute to Paul Van Doren’s legacy by showing your DIY take on our four pillars: action sports, art, music and street culture.
Artist + Designer, professionally known as Tony Whlgn ( Hoo - li - gen ) was born on Detroit’s Eastside. With a
background in Digital and Fine Art, he has created unconventional ways for his work to be experienced and made
available for mass exchange. At an early age, his life was consumed by the Arts, which allowed his skills to be
refined and developed through various artistic disciplines. In 2009, with the help of close friends he formed a
conglomerate of creative entrepreneurs called the Whlgn®. Creating a foundation around their main objective to
open the door of imagination and inspire individuals that can relate. Living by the mantra “We do what we want
because we love what we do.”
Photo credit @uncWhlgn
Yoobi creates bright, fun, colorful stuff for school, home and office that gives back! For every Yoobi item purchased, a Yoobi item is donated to a U.S. classroom in need. Vans Custom Culture is excited for Yoobi to be the exclusive arts supplies partner, providing basic art supplies to all confirmed registrants to use and show off their creativity!
To date, Yoobi has provided school supplies to 3 million kids across the U.S and is proud to continue providing students the supplies they need in art education through partnerships like Vans Custom Culture. https://yoobi.com
Scholarship America is a nonprofit organization that helps students fulfill their college dreams. Since it was founded in 1958, Scholarship America has distributed $4.5 billion to more than 2.8 million students, making it the nation’s largest private scholarship provider. The organization runs its own national and community-based scholarship programs and works with partners wishing to establish scholarship and support programs to lower barriers to a college education and give students the support needed to succeed. Learn more at scholarshipamerica.org.
