London International Awards
2022 Winners and Finalists
Finalist
Music Video
Direction
| Entrant: | Mynd x Wanda, Paris |
| Brand: | Stromae |
| Title: | "Fils de Joie" |
| Corporate Name of Client: | Mosaert |
| Record Label: | Mosaert |
| Creative Directors: | Coralie Barbier/Paul Van Haver/Luc Van Haver |
| Production Companies: | Mynd x Wanda, Paris/Hamlet, Paris |
| Director: | Henry Scholfield |
| 1st AD: | Aleksei Smolia |
| Executive Producers: | Olivier Dubocage/Jason Felstead/Ruben Goots |
| Line Producers: | Rémy Solomon/Isabelle Labeylie |
| Director of Photography: | Pat Aldinger |
| Shoot Supervisor: | Jao M'Changama |
| Production Coordinator: | Chloé Goueilhé |
| Post-Production Company: | Digital District |
| Executive Post-Producers: | Olivier Glandais/François Breteche |
| Post-Producers: | Carlota Xavier/François Schmidt |
| VFX Supervisor: | Marc-Thomas Cavé |
| Senior CG Generalist: | Sylvain Sarradin |
| Heads of 3D: | Sylvain Sarradin/Marc-Thomas Cavé |
| Editors: | Walter Mauriot/Ellie Johnson/Gwennael Ghelid |
| Colorist: | Arthur Paux |
| Service Production Company: | Abyssal |
| Set Design: | Tanker |
| Choreographers: | Marion Motin / I could never be a dancer |
| Stylists: | Sonia Boccara/Muriel Dantard |
| Make-up Artist: | Alicia Dubois |
Description:
Taking place in an imaginary country, we witness the glorious and powerful funeral of a national heroine, a courtesan.
As the head of these proceedings, Stromae, from his podium, salutes the regiments and honors the much-loved courtesan with a harrowing and, to say the least, moving speech before a silent audience.
Song Lyrics: [Verse 1] Being alone is not easy And it’s been years since my last time Being judgmental is much easier Especially when you’ve never tried it The hardest part, well, it’s the first time And now what’s hard is to decide when the last time will be, hmm I’m not against a little tenderness at times, it’s true Maybe this time around we can do it with me insulting her Yeah ?verything can be bargained for in this lif?, if you got the money And after all I’m probably her best customer
[Chorus] But HEY! Leave my mom alone Yes I know, she’s not perfect, it’s true She’s a hero And I will always speak of her with pride I’ll speak of her with pride I’m a son of a whore as they say After everything she’s done for them Forgive them, they’re dumb Oh dear mom They dehumanize you It’s easier for them But they also court you And everybody looks the other way
[Verse 2] Why does everyone hate me? I’m the one feeding them Their lives would be way more mediocre Without me, their lives would be shitty A place to sleep safely That has a price, Missy Well duh, in this life, everything comes at a price Nobody ever told you? Hmm They say I’m guilty of human trafficking But 50, 40, 30 or 20% is not nothing They better not delude themselves and think they’re models Ladies—or should I say: hookers!
[Chorus] But HEY! Leave my mom alone Yes I know, she’s not perfect, it’s true She’s a hero And I will always speak of her with pride I’ll speak of her with pride I’m a son of a whore as they say After everything she’s done for them Forgive them, they’re dumb Oh dear mom They dehumanize you It’s easier for them But they also court you And everybody looks the other way
[Verse 3] I know that it’s your job But I gotta do mine, don’t I? The difference between us two Is that I do pay taxes Move along now, woman Take back your ID and what’s left of your dignity You’re pathetic, pfft Find yourself a real job!
[Chorus] But HEY! Leave my mom alone Yes I know, she’s not perfect, it’s true She’s a hero And I will always speak of her with pride I’ll speak of her with pride I’m a son of a whore as they say After everything she’s done for them Forgive them, they’re dumb Oh dear mom They dehumanize you It’s easier for them But they also court you And everybody looks the other way