London International Awards
2022 Winners and Finalists
Regional Independent Network of the Year: Europe
Jung von Matt
Silver
Creative Use of Data
Data Visualization
Entrant: | Jung von Matt, Hamburg |
Brand: | United Nations ActNow |
Title: | "The [uncertain] Four Seasons" |
Corporate Name of Client: | United Nations ActNow |
Climate Action Team: | United Nations |
United Nations Climate Communications Lead: | Martina Donlon |
Communications and Public Mobilisation Officer: | Esra Sergi Bertani |
Agency: | Jung von Matt AG, Hamburg/AKQA, Auckland |
Executive Creative Director: | Joachim Kortlepel |
Senior Copywriter: | Alpan Esen |
Senior Art Director: | Sungu Hacisabanoglu |
Agency Account Director: | Inka Weigl |
Music Composer: | Hugh Crosthwaite |
AKQA Executive Innovation Director: | Tim Devine |
AKQA Innovation Director : | Adam Grant |
AKQA Creative Technologist : | Gerard Mason |
AKQA ML and Lead Data Scientist : | Dr. Jaehyun Shin |
AKQA Lead Designers : | Scott Fairbanks/Melanie Huang |
AKQA Production : | Natalie Haslam Conroy/Jessica Day |
Description:
The performances paint a bleak future. In some cities, the Winter concerto is shorter. In others, motifs of rivers are drastically slowing in Spring. The flashing violin solos of Summer’s rare thunderstorms cloud the entire score in Venezuela. While in Amsterdam, musical notes imitating bird are disappearing in proportion to predicted species decline. Performed during a broadcast to over 17 million people on national television with further performances booked thru 2023, the response has been phenomenal. With15 Youth Orchestras from six continents performing their variations to over 700 delegates and CEOs at Youth Empowerment Day at COP26 were amplifying the voices of a generation directly to those in power with one key message: Listen to the sound of climate crisis and act now to stop it.