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10 Reasons Your Lead List Needs To Be Stellar

If your organization relies on sales to survive, you know the value of a good sales lead list. But calculating the damage a bad lead does to your business is an eye-opening way to illustrate the importance of good data, done well.

Read on to learn 10 factors you need to consider when contemplating the costs of a bad lead.
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The Marketing Mind | December 2021

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