Your connection to industry & member news
Your connection to industry & member news
Your connection to industry & member news  |  Sept. 1, 2022

Deadline to file your postal statement with USPS is Oct. 1

Paid newspaper members: The deadline to complete and file your annual U.S. Postal Statement of Ownership, Management and Circulation (Form 3526) with your postmaster is Oct. 1.
This form must be published in your newspaper as follows:
  • Dailies and 2-3 Times Weekly: by Oct. 10
  • Weeklies: by Oct. 31
Members must also send SCPA a copy of the form

SCPA seeks feedback for 2022 News Contest 

SCPA's Contest Committee will collaborate in September to review contest rules and divisions as we prepare to launch the 2022 News Contest rules and digital entry platform in early October.
The contest period is for work published between Nov. 16, 2021 – Nov. 15, 2022. The deadline to enter will be Dec. 2, and awards will be presented in March 2023 at the Annual Meeting. 
If you have suggestions about the rules/categories (or would like to serve on the committee), please let us know.

Early voting may affect election coverage

At SCPA's recent editor roundtables, some members noted upcoming changes to their newspapers' election coverage due to early voting. As you plan your newspaper's election coverage, you may want to publish features such as candidate profiles earlier than past election cycles because South Carolina's General Election early voting period will run from Oct. 24 through Nov. 5.

Plan for shipping time when ordering press IDs

If you've recently hired new sports stringers and need press IDs for Friday night football, please place your orders as early in the week as possible to ensure IDs arrive to your newspaper in time.
We mail photo press ID orders via USPS Priority Mail, which typically takes a few days to arrive, but is not guaranteed. If you place your order mid-week and need guaranteed Friday delivery, you will have to pay for two-day or overnight UPS shipping, which is substantially more expensive. 
All orders must come from SCPA member newspaper editors. Freelancers must contact their editor to order a card.
SCPA hosted its annual Daily Editors Roundtable last Friday at SCPA Offices. Thanks to the members who attended! Publisher Roundtables will be held in Jan. 2023.

SCPA Foundation Intern Wrap-Up

Fedor with SCPA Foundation President Harry Logan and SCPA Co-Executive Director Jen Madden.
Editor's Note: As the summer comes to a close, so does the SCPA Foundation's internship program. Over the past month, we've shared wrap-ups for each intern. Here's our final profile.
UofSC senior journalism major Tyler Fedor said his eight week SCPA Foundation internship helped him trust himself and grow as a reporter.
Fedor spent his summer as a general assignment reporter at The Post and Courier Columbia/Free Times.
He covered a variety of topics including local vendors, early voting and the donation of 100 cards and letters written by Anne Frank’s father, Otto Frank, to The Anne Frank Center at the University of South Carolina.
Fedor said the best part about his summer was getting feedback from Andy Shain, The Post and Courier's managing editor for expansion.
"He really did go above and beyond in letting me know where I can do better and was honest with me about my stories and what needed to be done," Fedor said. "I am super grateful for him and how he worked with me."
Fedor said that the lessons he learned made him feel more prepared to work in a professional newsroom.
He will spend his upcoming senior year at UofSC as The Daily Gamecock's managing editor.
"Being able to trust myself as I continue to grow and learn will make the journey all the more enjoyable and maybe even a bit less stressful," said Fedor. "I’ll be forever grateful for it for that lesson."

Invest in the future of our industry

The Foundation's internships and scholarships are provided by contributions from you! Please support the Foundation's valuable work by making your tax-deductible contribution today.

How to apply 

Internships are open to student journalists who attend a four-year college in South Carolina or reside in South Carolina and attend a four-year college elsewhere. Rising juniors and seniors, and recent college graduates are eligible. Applications for Summer 2023 will be available in September.

"Draconian ban" by Robert Ariail

If you can't get enough of award-winning Camden cartoonist Robert Ariail, enjoy his new strip featured every week in the Charleston City Paper, which has granted us ongoing permission to republish it. Called "Lowcountry," the weekly feature, which is available for syndication in South Carolina newspapers, focuses on politics, human nature, the environment and public policy. More: Contact publisher Andy Brack.

People & Papers

Heatherly

Heatherly promoted to Evening Post Chief Revenue Officer

Chase Heatherly, Regional Publisher and Chief Revenue Officer for Evening Post Newspaper Group's community newspapers, has been promoted to CRO of all of Evening Post's properties.
He’ll oversee all advertising sales and client services teams at The Post and Courier and 15 other media brands statewide.
Heatherly will remain in Columbia and continue to serve as The Post and Courier Columbia/Free Time's publisher. 
Heatherly serves on SCPA's Executive Committee. 
Johnson
Goss

New leaders announced at Lexington County Chronicle

The Lexington County Chronicle recently made some leadership changes, including Vince Johnson being named group publisher.
Johnson also serves as publisher for The Sumter Item and Alabama-based Gulf Coast Media, which publishes The Baldwin Times and three other community newspapers, as well as numerous magazines, event publications and GulfCoastNewsToday.com. Like Sumter and Lexington, these publications are owned by the Osteen family.
Thomas Goss has also been hired as Lexington's advertising director. He comes to the paper from a local Chick-fil-A, where he's worked for the past two years as Director of Public Relations and Marketing Manager. He also served as a trainer for corporate Chick-fil-A. He's a 2020 graduate of UofSC, where he earned a B.A. in Advertising. 
Former Chronicle General Manager Parks Rogers is now teaching two news writing classes at the University of South Carolina's School of Journalism and Mass Communications and is serving as advertising advisor for Garnet Media Group, the collective partnership between the student media organizations at UofSC, which includes The Daily Gamecock.
Taylor

Meet P&C Columbia's new deputy managing editor

Frank Taylor, The Post and Courier's new deputy managing editor for Columbia, introduced himself to readers in a recent email newsletter.
He moved to the Columbia area in July after spending seven years as managing editor of Carolina Public Press, a nonprofit new organization based in Asheville, NC.
He's also worked as a reporter and editor with newspapers in several parts of North Carolina, Florida and Georgia over the last 28 years, but this is his first foray into South Carolina.
Kinnard

AP names Kinnard part of national politics team

In a memo to staff on Monday, AP Washington Bureau Chief Anna Johnson and Deputy Washington Bureau Chief Steven Sloan announced key members of AP’s national team covering politics, democracy and elections. Part of the team is Meg Kinnard, based in Columbia, who will cover breaking news, the South and the 2024 Republican presidential primary. 
In the announcement Johnson and Sloan wrote, "With their reporting expertise and strategic locations across the U.S., this team is in a strong position to cover upcoming elections with speed and sophistication. ... At a time when the U.S. is at a political crossroads, we are excited to devote more resources to this critical coverage that is central to the AP’s mission."
By Lauren Easton, The Associated Press | Read more
Adams

Greenville News hires Emily Adams as UofSC athletics reporter

Growing up in family of Penn State alumni, I was raised on Power 5 football. Every year we made the pilgrimage from my hometown in the Philadelphia suburbs to Happy Valley, and sitting in the stands during a White Out was one of the first moments that made me a sports fan.
However, it was the 2008 Olympics that solidified my lifelong passion for sports. Shawn Johnson and Nastia Liukin's battle in the gymnastics individual all-around is the first time I remember seeing women's sports on TV.
I was glued to the screen for all three weeks of the Beijing Games. I was just 8 years old at the time, but I vividly recall the USWNT toppling Brazil in the gold medal match, the American women's 4x400-meter relay victory over Jamaica, and USA women's basketball's dominance — partly thanks to assistant coach Dawn Staley.
By Emily Adams, Greenville News | Read more

Post and Courier project named finalist in the 2022 Online Journalism Awards

The 2022 Online Journalism Awards finalists include The Post and Courier's project, The Greenland Connection, in the 3M Truth in Science Award for Small/Medium Newsrooms category.
The Online Journalism Awards honor excellence and innovation in digital journalism and are presented by the Online News Association (ONA)
Through The Greenland Connection, Post and Courier journalists Tony Bartelme and Lauren Petracca documented Greenland’s surprising impacts on coastal South Carolina. 
By Karolle Rabarison, Online News Association | Read more
Lexington Chronicle Columnist Daisy Harman was recently awarded the 2022 Mike Till Impact Award from Lauren Till Scurry and Tom Ledbetter at the Lexington Chamber Awards & Annual Meeting.
Please let us know about your new hires, retirements and promotions
so we can share your news in the eBulletin!

Industry Briefs

Six tactics we used to build a newsletter list from scratch

On June 7, we launched NOLA Business Insider, a daily email newsletter highlighting the opportunities and challenges of the New Orleans business community. Prior to launch, we set three goals:
  • 1,000 sign ups in one week
  • 10,000 sign ups in three months
  • 30% open rate
We reached our 1,000-subscriber goal the day we launched. Here’s how we did it:
1. Audience Research: Analysis of our Parsley data showed that NOLA.com’s business stories were averaging about 15,000 page views per post, outpacing the rest of NOLA.com at a ratio of 5-1. The research was clear: we have an audience interested in business news.
By Sydney Lewis, Reynolds Journalism Institute | Read more

Covering student loan forgiveness

President Joe Biden recently unveiled his highly anticipated student loan forgiveness program, designed to eliminate up to $10,000 in debt for most Americans with student loans backed by the federal government.
Borrowers who received Pell Grants for low- to middle-income families while they were students could see their loan debt slashed by as much as $20,000. ...
To help journalists cover this new initiative and student loan forgiveness more broadly, we asked Washington Post reporter Danielle Douglas-Gabriel, who covers the economics of higher education, for advice. She shared a wealth of insights and other information, which we distilled into these five tips to get journalists started.
By Denise-Marie Ordway, The Journalist's Resource | Read more

How is your newsroom covering democracy?

If democracy dies in darkness, local news is the power grid.
The Washington Post’s slogan, the first part of that sentence above, is catchy. But it doesn’t mention all the coverage necessary to keep the lights on. The power supply is most critical, and in danger, at the local level.
One small action local newsrooms can take — remind people what’s at stake.
Democracy Day is Sept. 15, and the Center for Cooperative Media is organizing a national collaboration for all media in the United States.
By Kristen Hare, Poynter | Read more

Compelling Writing with Jerry Bellune

By Jerry Bellune,
Writing Coach

Find your writing voice

Do you occasionally think you can’t write diddley squat? 
Relax. American English isn’t all that hard.
Even Henneke Duistermaat, who speaks English with a Dutch accent, learned to do it – and do it well. 
Her mission is to end gobbledygook and put charm in your writing.
Here’s an example from Melissa Korn in The Wall Street Journal:
Colleges take in plenty of notable donations from prominent benefactors.
A big check here. An art collection there. 
The delivery of a culturally significant dress to Catholic University in Washington, D.C., though, has turned into a major wardrobe malfunction.

Note Melissa’s short sentences. 
A 10-word lead sentence followed two 4-word sentences.
Then one of 21 words.
Her long-and-short pacing is impressive. It sets up a rhythm in her sentences.
You can bet she read this aloud to herself before she sent it to her editor.
Writing is more than math. 
Your word choices and how they work together are critical. 
In reading, you get a sense of the writer’s personality. 
Word choices, sentence lengths, and rhythm help define your voice, Henneke writes in one of her online blogs.
Voice is not the same as tone, she writes. 
Your writing tone can vary depending on your audience and purpose. 
In a feature article, an intriguing personality brims with excitement. 
In a news article, you use a more authoritative, serious tone.
An apology for an error in an article should be humble. The tone is different, but the voice remains the same.
Finding your voice is like establishing your personality. 
Write the way you speak.
Once you understand what influences your voice, it becomes easier to play with words and discover your voice.
For more from Henneke check https://www.enchantingmarketing.com/voice-in-writing/.

Next: Editors’ responsibilities to their readers

For more on reporting, writing and editing, read writing coach Jerry Bellune’s The Art of Compelling Writing, available for a fantastically inexpensive $9.99 at Amazon.com.

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