Reach Your Key Markets, Travel Trade Updates, and More
Reach Your Key Markets, Travel Trade Updates, and More
Cooperative Marketing Opportunities

Hottest Deals Newsletter

What's hot in your world? Share your current sizzling travel special with more than 300,000 highly qualified potential visitors with a 1-month "Hottest Deals in the Coolest State" e-newsletter ad. The Hottest Deals Newsletter specifically targets consumers looking for special travel deals. Ad a stunning image of your offering to increase your visual "wow" factor!

$450 per 1-month ad* 
Limited to 12 specials per month on a first come, first served basis. So what are you waiting for - book your ad today!
Deadline: November 20 for November edition
Contact ATIA Sales Team for more information or login to your partner admin to order today.

* Advertisers must have a current travel special on to be eligible to advertise in the newsletter.

Alaska Travel News

Have you heard the news? The media is hungry for stories about Alaska!
Travel Alaska sends out quarterly newsletters with the latest Alaska travel ideas to more than 700 journalists. With an average 20% open rate - well above the industry average of 7-10% - these newsletters get read! Alaska Travel News topics generate stories in media markets across the globe, including lead articles in Travel WeeklyGet your travel trends seen by the media - and their readers - by sponsoring featured content in the next Alaska Travel News Bulletin
Cost: $500

Deadline: November 30


Get your information directly into the hands of travel influencers by signing up for the INFOX mailing. INFOX mailings reach 3,500 travel agents who are interested in or actively marketing Alaska as the premier tour destination. Many of these influencers are graduates of the Alaska Certified Expert program, and are looking for new ideas to share with their clients.
If you're looking for a cost effective way to distribute information, INFOX is it! Brochures will be distributed in January 2019, just in time for visitors planning their dream Alaska vacation. 
Cost: Varies, depends on brochure size.

Deadline: December 15

American Bus Association

Hop aboard for ABA!
Reach your target motor coach tours, charter operators, and shuttle providers at ABA's annual Marketplace in Louisville, KY, January 25-29, 2019. Join us and 3,500 operators, suppliers, and exhibitors in person, or send your brochures for distribution to operators from across the U.S. and Canada. 
Cost: $400 (Booth Share or Brochure Distribution)*
Deadline: November 30
* Cost does not include ABA registration or travel expenses; brochure distribution cost does not include shipping.


If a picture is worth a thousand words, what is a video worth?
Spin in a circle and throw your arms around 360-degree videos - a compelling way to show visitors what they can experience at your destination. 360 videos can be used on multiple platforms, including websites, social media, editorial stories, and e-newsletters.
The 360 View Video package includes one-day shoot on-location and editing footage for 3-4 high-quality videos for Partner use. There's no better way to create visual interest than a 360 Video - order your shoot today!

Cost: $2,000

Deadline: Varies

Login to your Partner Admin

Updates from Travel Trade

Travel Trade is kicking into high gear, getting the word out about Alaska! Here are a few recent highlights:
  • TravelAlaska's WeChat is up and running, reaching the Chinese mobile market via social media and messaging.
  • Alaska represented at the 3-day ITB Asia trade show, introducing operators to buyers. ITB Asia estimated nearly 1,000 vendors, 1,000 buyers, and 11,000 attendees participated.

News You Can Use

  • Are your customers able to find you through a simple Google search? The Content Marketing Institute has 15 tips to optimize SEO keywords and make your content more visible.
  • People are vocal about bad experience, but how do you get folks to share the GREAT experiences they have in Alaska? Check out this article from PhocusWire on how to encourage "silent" travelers to share their positive reviews.

Online Admin Account

All Alaska Cooperative Marketing Programs can be purchased through your TravelAlaska partner admin. To set up your account, or if you have forgotten your password, go to Look for the ‘ Login' link in the top right corner of the page. This will take you to the Advertising Partner Log-in screen for
For other questions or assistance, you can also contact your ATIA Sales Team directly:
The State of Alaska supports tourism marketing through a capital grant managed by the Alaska Travel Industry Association. These funds are used to promote Alaska as the premier travel destination. Cooperative marketing advertising opportunities are available to ATIA members and non-members alike.