True North 400 is proud to highlight a new blog on our website from Freda Hardage of the MARTA Board of Directors, outlining how MARTA is working to take Atlanta’s transit system from “good” to “truly great” and what that means for our region.

MARTA’s mission is centered on delivering a safe, clean and reliable experience every day, and that commitment is already showing results. 

With enhanced safety measures, including a strong police presence and real-time monitoring, the system is becoming stronger and more dependable for riders across the region.

MARTA is also advancing several major initiatives in 2026, including the launch of new, state-of-the-art rail cars, a more seamless Breeze fare system and a complete redesign of its bus network. Notably for North Fulton, MARTA Reach, an on-demand, flexible transit option, is already rolling out, providing new first- and last-mile connectivity within our community.

Additional investments, such as station renovations and preparations for the 2026 FIFA World Cup, are all part of a broader effort to improve the rider experience and support the region’s growth.

True North 400 is proud to mark a major milestone for the SR 400 Express Lanes project, a multi-billion-dollar investment that will transform mobility, enhance connectivity, and support the continued growth of North Fulton and the greater Atlanta region. In partnership with the Georgia Department of Transportation (GDOT) and SR 400 Peach Partners, True North 400 will host a ceremonial groundbreaking event on April 22 to officially launch what is the largest transportation infrastructure project in Georgia’s history.

The event will take place on the rooftop of the Avalon parking deck, offering attendees a unique vantage point overlooking a portion of the corridor where construction activity is already beginning to take shape. Governor Brian Kemp and regional leaders will share insights into the project's significance and the long-term impact it will have on improving travel along SR 400. Those planning to attend are encouraged to RSVP by April 15.

While the groundbreaking marks the official launch of the project, construction is already underway. Preparatory work began in the fall and has included tree clearing, utility relocations and early site preparation to make way for new lanes, bridges and safe work zones. As work continues to ramp up in the coming weeks, motorists and nearby communities can expect to see increased activity throughout the corridor.

To stay informed as the project progresses, residents and stakeholders are encouraged to visit the project website and subscribe for weekly traffic alerts and monthly construction updates.

The photo is subject to change.

In a recent interview with Focus: Atlanta, True North 400 Executive Director Kristin Rome Winzeler highlighted the power of collaboration in shaping the future of North Fulton. By working closely with cities, regional partners and local businesses, True North 400 continues to advance projects that enhance connectivity, accessibility and overall quality of life.

From supporting initiatives like the Alpha Loop to helping move forward major infrastructure investments like the SR 400 Express Lanes, these partnerships are turning visions into real, tangible projects. As Kristin shared, “Everything we do depends on strong partnerships.”

True North 400 is excited to welcome Carrie Valdez as our new Project Coordinator. In this role, Carrie supports project management, administrative operations and team coordination, helping our initiatives move forward efficiently.

Prior to joining True North 400, she spent several years with Leadership Gwinnett, where she managed leadership development programs and coordinated community events. Through this work, she built strong relationships with business and civic leaders across the region, experience that will help further our mission.

Please join us in welcoming Carrie to the True North 400 team!

True North 400 was proud to serve as the presenting sponsor of Gwinnett Technical College’s recent Preview Night Experience at its Alpharetta-North Fulton campus, an event that brought together business leaders, community members and prospective students for an engaging look at the college’s programs and opportunities.

Throughout the evening, attendees had the chance to explore the campus, connect with faculty and staff and gain a deeper understanding of how Gwinnett Tech is preparing students for their upcoming careers. The event also highlighted the important role that educational institutions play in supporting workforce development across the North Fulton region.

Thank you to Lauren Dodson, VP of Economic Development at Gwinnett Tech and Darcie Johnson, the Executive Director of Gwinnett Tech Foundation, for inviting True North 400 to be a part of this amazing event. 

True North 400 Executive Director Kristin Winzeler has been actively connecting with community and business leaders across the region, sharing updates on key projects and strengthening partnerships that drive North Fulton forward.

Earlier this month, Kristin spoke at the North Fulton Advisory meeting hosted by the Council for Quality Growth, where she joined a room full of engaged leaders dedicated to the continued success of the region. She provided an overview of the projects currently underway across the corridor and highlighted how these efforts are supporting smart growth and long-term connectivity. We appreciate the Council for Quality Growth for hosting such an impactful and collaborative conversation.

Kristin also had the opportunity to address the Roswell Rotary Club, offering a closer look at the exciting projects planned within Roswell. The meeting allowed Kristin to share progress, build relationships and exchange ideas with community leaders who are deeply invested in the city’s future. We are grateful to the Roswell Rotary for the warm welcome and for the important role they play in strengthening the local community.

True North 400 is committed to fostering an environment where businesses and commercial properties can succeed and the transformation of the Vantage building in Alpharetta is a clear example of that mission in action.

Located within the district, the Vantage building has experienced an impressive turnaround, going from just 12% occupancy to nearly 100% leased in less than two years. This revitalization brought 17 new tenants into the space and allowed investors to see returns ahead of schedule, an outcome that speaks volumes about both the redevelopment strategy and the strength of the North Fulton market.

“The property also benefits from a district focused on mobility improvements, infrastructure investment and a thriving business community that supports continued growth and investment across North Fulton,” said Penn Hodge, a Vantage building owner.