May 6, 2021                                                                                                                                                                                       

It's National Travel and Tourism Week

National Travel and Tourism Week is a time for travel and tourism professionals across the country to celebrate the value travel holds for our economy, businesses and personal well-being.
This year, National Travel and Tourism Week is recognizing the POWER OF TRAVEL and the industry’s role in bringing back our vibrant communities, restoring the U.S. economy, rebuilding our workforce and reconnecting America.

Reminder to Apply: Restaurant Revitalization Fund

The American Rescue Plan Act established the Restaurant Revitalization Fund (RRF) to provide funding to help restaurants and other eligible businesses keep their doors open. This program will provide restaurants with funding equal to their pandemic-related revenue loss up to $10 million per business and no more than $5 million per physical location. Recipients are not required to repay the funding as long as funds are used for eligible uses no later than March 11, 2023.
Learn more about program details and how to apply. 

Draft 2021-2023 Strategic Plan & Budget Open for Public Comment

With broad stakeholder input, industry-leading research, a dedicated team of tourism professionals and support from the DMO-specific planning firm, Destination Think, Travel Oregon has developed the Draft 2021-23 Strategic Plan & Budget. The purpose of this plan is to lead and support the rebuilding of Oregon's tourism industry and economic recovery, while balancing priorities in a way that benefits both residents and visitors while laying the foundation for longer-term transformational planning.
If you wish to provide public written comment on the plan and budget, please complete this form by May 18. The public hearing will take place at the May 11 Oregon Tourism Commission meeting.

Why Guides Registry Extended Through 2021

Travel Oregon is extending registration for its Why Guides program, an agency-wide effort to recognize and promote tourism industry operators, guides and outfitters as one of the state’s top tourism assets. This community is made up of local experts who help travelers discover unique experiences, follow destination management principles, and provide land stewardship throughout the state, creating memorable and sustainable experiences for visitors.
Oregon-based tour guides, operators and outfitters are invited to join the Why Guides registry through the end of 2021 to help Travel Oregon tell the story of why guides are a valuable way to experience Oregon. To date, the registry has connected Travel Oregon with guides to appear in local news segments, be featured in editorial content on, and participate in upcoming Why Guides videos. Registry participants are also being featured in targeted media pitches, travel agent trainings and on social media with more marketing and promotional opportunities on the way.
Click here for more information, program goals and to register.

Travel Oregon Announces $2.4 Million in Grant Funding

On Monday, Travel Oregon announced $2,408,264.67 in grant funding has been awarded to projects across the state through the Competitive & Recovery Grant Program. In this grant cycle, Travel Oregon received more than 400 applications with a request greater than $18 million.
This week, several local media outlets shared the news:
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