Media Kit, May 2020
An Excruciatingly Opinionated Guide to the Connecticut Shoreline
Shop Calendar Eat Discover Travel Town Guides

We've Slashed Our Ad Prices!

If you, or anyone you know, would like to get your word out on The E List, we've cut our advertising prices.
(Please forward this email to someone you know that might be  interested in partnering with The E List).

If you've pivoted your business model to curbside delivery or takeout, launched an online shop, or are re-opening in a careful way, let our 25,000 Shoreline subscribers know. 
With so much confusion about what's open and what's not, it's vital that your customers know what you're up to. Our 25K subscribers WANT to keep their dollars local and are invested in our Shoreline community. And they depend on The E List to find out what's going on.  
Hope you're staying safe and healthy,

shops at yale
Top Vertical Ad:
Was $400, Now $300
Size: 300 x 600px
Good to Know:
  • We publish our newsletter 5 times per month: four newsletters that feature fresh articles, and one newsletter that is dedicated to a theme or things to do for that month. 

  • Our 25K subscribers depend on us for finding what's new and exciting on the CT Shoreline, and we've been at it for 12 years. They plan their lives with the help of our Events Calendar. 

  • Our subscribers are mainly college-educated women, over 35, with household incomes north of $100K, who live between New Haven and Stonington, CT. They are fiercely loyal readers and extremely targeted.

  • 80% of subscribers polled say that they learn about, and frequent new businesses because of ads on The E List. 

    Please email me or Laura@theelist for more information or a phone appointment so we can help with a marketing plan that suits your needs.

See below for ad examples, sizes, and pricing and we can help with design, too. 
Email if you have questions or to schedule ads. 
Colette harron
Top Row: Was $250, Now $150 
300 X 250px
christine darnell
Top Row: Was $250, Now $150
300 x 250px

2nd thru 5th rows: were $200,   Now $100
300 x 250px
Timothy Pamment
2nd thru 5th rows: were $200, Now $100
300 x 250px
Click Here For Tips For Digital Advertising
Every week we feature a Sponsored Story on our newsletter. This ad has the most real estate on the page. It includes a 300 x 250 image AND 150-word blurb about your business. We can help write and edit, if you'd like. The cost was $450, now $300. Here's an example:
     Sponsored Story
Weekapaug Inn’s New PondHouse is the Ultimate Waterfront Pop-Up Dining Experience This Summer
Ocean House Management Collection announces its newest imaginative culinary concept, The PondHouse at the award-winning, historic Weekapaug Inn. Located on the scenic shores, not far from the Connecticut border, The PondHouse offers an exclusive farm and pond-to-plate waterfront dining experience in collaboration with the world-renowned champagnes of Louis Roederer. 
The private open-air, covered wooden structure is reminiscent of a grounded treehouse, allowing for breezes and expansive views. Its design is stylish and intimate to accommodate up to four people. Reservations are available for lunch and dinner.
The PondHouse features an interactive, savory, locally sourced three-course menu, that guests personally grill themselves on a specially designed tabletop grill, and courses are thoughtfully paired with the iconic Louis Roederer champagnes. The experience begins with a naturalist-inspired introduction about the waterfront’s natural habitat.   

Find Out More About The Pond House


Events listings are $25 on our website Events Calendar and $75 to be included in our newsletter. We only accept a few events a week for "guaranteed inclusion" in our newsletter. If you'd like to announce new hours, new menu, a Facebook live event, or anything else going on with your business, this is an inexpensive way to get the word out. 
Start Your Event Listing Here
Here's an example of an event listing:
LOVE YOUR LOCAL MADISON MERCHANT DAY: Buy gift certificates, order takeout, and shop virtually or by phone at Love Your Local Madison Merchant day on Saturday, May 2. More info here.

Website Advertising!

Get a double whammy. Have your ad also appear on our website so when readers click from our newsletter to our site, they see you AGAIN. We always say you've got to hit the reader over the head with your message!

Website ads:

These ads remain on our site for one month, and rotate with three other ads. The sizes are 970 x 125px for the top banner ad. The side banner ad is 300 x 600. These ads cost $150 per MONTH and are a great way to reinforce your brand, as the reader will see your ad on the newsletter and then will see it again when she/he clicks over to our website.

Visit our site at

Email Laura for more info about ads here
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