stay informed about dates, deadlines and opportunities
stay informed about dates, deadlines and opportunities
Member Memo - Nov. 19, 2019
The holiday hours are posted online - go to, look at the VERY top of the home page for the link. Are your hours correct? Do you need to be added to the list? I'm letting you know where the link is, so you can let customers know where the link is - we update it daily.

The 8th Annual North Coast Wine Industry Expo

(WIN Expo) is the largest trade show and conference focused exclusively on Sonoma, Napa, Lake and Mendocino counties and is scheduled to take place at the Sonoma County Fairgrounds in Santa Rosa, CA, on Thursday, December 5th, from 9 a.m. to 4 p.m.
The Expo provides the opportunity to network with 3,000 wine professionals and visit over 300 exhibitors presenting the latest products and services available and offering Expo Deals (#ExpoDeals), special one-day, end-of- year discounts to attendees.
Use code WR2019 for a FREE Trade Show Floor Pass
This year’s educational conference will include nine comprehensive workshops focusing on three distinct tracks: Winemaking & Production, Sales & Marketing, and Business Strategy & Leadership.
Use code WIN15 for 15% off the Regular Price of any Conference Sessions (tradeshow pass included)
To see the full list of this year’s conference speakers & topics, exhibitors and to register please visit:

Annual Member Meeting

Thanks to all of the members who were able to attend. This is the presentation from Sandra Hess.
The meeting recap will be on our website, in Member Only Section, by the end of the week.
My take away ~ we need you to share the content we create. To help with that, at the beginning of each month, we will be sending you a content sharing tool kit. We will include text, photos and a link the newsletter, podcast and various blogs - so you can easily pick what makes the most sense for you to cut and paste into your newsletters, wine club shipments or social sharing. The content is developed for you to use and we want to make that process as easy as possible.


The web page is now listing over 80 of our winery members who have agreed to a $5 shipping fee on a case of wine, from now until Nov. 22.
We can add more wineries.  Use the hashtags #SipSonoma  #WineRoad  #GatherInSonoma     Click here to check it out #SipSonoma
 I hope this is translating into wine sales.

Winter Wineland

The list of participating wineries is online and tickets went on sale last week, via our monthly Wine Road newsletter.
The event invitation will go out tomorrow.
Debbie will be sending the participating wineries a tool kit for social sharing in the next couple of weeks.
Our initial outreach usually kicks things off pretty well. We need wineries to begin pushing this out on their social channels around  Dec. 1st.
We have now sold 700 tickets. Here we go again...

We hope you join us.

Wine Road will be setting up "Destination Wine Road" at this festival AND organizing two seminars, for press and trade. This is the link with festival details and for the form to register.
Wine Road will offer $175 to help offset your table costs.

Thank You To Our Key Partners

for helping Wine Road continue to be a leader in wine tourism.
Please feel free to use these links with your social media postings. These businesses are supporting our efforts, and we want to support them.
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