To kick things off, this guide from Katie Lance will help you decide which live video platform meets the needs of your marketing strategy by weighing them against tips and criteria for success. Don't miss the Periscope recording at the end!

By combining some tried and true video best practices with new tips specifically geared towards live feeds, you can learn how to create standout video streaming content that hits home with your audience. Lucy Hall explains how in this post.

We get by with a little help from our friends, right? Check out Convince & Convert's examples of other brands who are dropping the corporate veil, connecting human-to-human, and allowing users to participate in brand storytelling in ways that enrich the customer experience.