As you probably already know, in recent months Instagram has been undergoing a major shift in their content delivery format (which may or may not be bad news for businesses). But on the flipside, they have launched Instagram Business Tools, which is great news for your brand, as TrackMaven explains in this article.

What can Instagram Business Tools actually show you about your business? In this guide, Buffer breaks down how Instagram's new feature will meet three of your business's key needs: how to stand out, get insights about your post's performance, and where to find new customers.

You've got the tools you need to succeed, but how should your social strategy evolve to be compatible with the new Instagram algorithmic feed? Hear from Convince & Convert in this post about how to better understand the interests, influencers, and content style of your audience on Instagram (a strategy that Business Tools can totally help you execute).