Weekly Member Memo
Oct. 11, 2022
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| Harvest Fair Winners....
Congratulations To All!
Sweepstakes ~
Red Wine - DeLoach 2019 Maboroshi Vyd. Pinot Noir
White Wine - Francis Ford Coppola, Diamond Collection 2021 Sauvignon Blanc
To ALL of the winners, in every category, be sure to add your award information to our Wine Awards page at WineRoad.com
Again, congratulations to everyone that took home an award. What a thrill to win at our local Sonoma County Harvest Fair.
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San Diego Bay Food & Wine
We are attending and setting up a "Destination Wine Road" area within the Grand Tasting on Sat. Nov. 12.
We currently have 10 wineries signed up. Table costs were $650, but they are offering them to us for $300 (plus a $50 donation). Once you register and pay, Wine Road will reimburse you $100 to make it even more affordable.
This is the link to sign-up.
1. You MUST Register as Sponsor VIP, Enhanced exhibitor.
2. In the comments you MUST write WineRoad, in order to be in our area.
3. Select Michael Nesbith as our contact (it's on the form)
Please let us know if you register.
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| Wine & Food Affair Nov 5-6, 2022
About 1400 Tickets Sold / Goal 1500 (...although 2000 would be outstanding!)
Please share details on your social platforms - this is an All Hands On Deck situation - every participating winery needs to help promote this event to help sell tickets. Team Work makes the Dream Work :-)
EVENT DETAILS for customers ~ Wine & Food Affair
Event Questions - Debbie@wineroad.com
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Time to Sign-up For Winter Wineland |
January 14-15, 2023 ~ 11:00-4:00 both days
Each winery will be asked to set up a "photo" area for social sharing - be it a selfie frame or a staged area like this example from Balletto. Wineries will be reimbursed up to $250 for supplies for this.
Sign up HERE: Winter WINEland.
⇒ ⇒ Deadline to sign-up ⇒ Oct. 21 ⇐
Tickets launch Nov. 10 (9th for Insiders).
Plan what you can offer for the weekend that would draw people in. We are pitching it as a weekend to restock your cellar. We will be giving out 6-bottle bags to each attendee at check-in.
See what our website says: Winter WINEland
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We are wrapping up our annual Holiday Gift Guide. This will be send out Nov. 3rd, to our 50,000+ subscribers.
I have room to include 12 more wineries that supply a SQUARE formatted photo and a 10 -15 word description, with a link to purchase.
Please do not send a PDF document with a paragraph of info - I can't use that.
The Gift Guide will also include info about gift certificates to LODGINGS, or booking a holiday get-away. If a lodging has a photo that shows holiday decorations, I'd love to include those.
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| You Did It - You Renewed!
It has been a tough few years. Several members dropped out of Wine Road in 2020, due to the shut down. We are thrilled to report that this year, all current members, except 2, renewed their Wine Road membership #StrengthInNumbers
Additionally we have gained 4 new lodgings and 11 new wineries in the last few months.
Assessments keep the doors open, pay for our map printing, multiple marketing campaigns and press visits.
Thank you to all members for renewing. #SipSonoma #WineRoadLife
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CALLING ALL LODGING MEMBERS...
We are going to be adding a page to our website, that will essentially be a collage of photos - one from each of our lodging members. When a customer clicks on the photo, it will take them directly to your website.
We are going with the idea that "a picture is worth 1000 words".
We need YOU to send us one SQUARE formatted photo - send to beth@wineroad.com. The sooner we get them all, the sooner the page will be up.
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| Please help us share our Wine Road Podcast
The more listeners the better for all of you.
We currently get about 1200 downloads per show, but we'd love to get to 2000.
This is the link to ALL shows.
Pick a show, share the link - it's simple.
When we interview a winery owner or winemaker, they always mention several of their neighbors. Find a show from one of your "neighbors" and share it.
Once a listener finds us, they go back and listen to multiple shows...the numbers are always increasing, even for shows that are 4-5 years old. People love the interviews.
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| SVB's annual State of the Wine Industry Survey
DEADLINE October 15
As you plan for the future, where can you obtain reliable information and benchmarks to make critical business decisions?
Your participation in SVB’s annual State of the Wine Industry Survey gains you access to industry-leading data and insights from our Premium Wine Division. All of the major U.S. AVAs support this effort.
LINK TO SURVEY
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Thank you to our partners for their support.
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We want to thank Ron Rubin Winery for sponsoring our Wine Road Podcast for the 2nd year. Their financial support covers all production costs for this show. We are extremely grateful for their partnership.
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beth@wineroad.com | Healdsburg, CA 95448 US
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