September 24, 2020
September 24, 2020
Dear Members,
This week, AHLA released the latest Front Desk Feedback survey results, which revealed that our industry is truly engaged in a fight for survival and underscores more than ever we need to engage and reach out to Members of Congress now!
With responses from more than 1,000 hotel industry owners, operators, and employees, the results are sobering:
  • 68% have less than half of their typical, pre-crisis staff working full time.
  • More than 2/3 of hotels (67%) report they will only be able to last six more months at current projected revenue and occupancy levels absent any further relief.
  • Half of hotel owners said that they are in danger of foreclosure by their commercial real estate debt lenders due to COVID-19.
  • Without further governmental assistance, 74% of respondents said they would be forced into further layoffs. 
We cannot allow this to happen. Congress cannot allow this to happen.
Tell Congress they must ACT NOW and pass relief for our industry.  There is no time to delay.
Together we’ll make a difference.

Sincerely,
Kim Grace Sabow
President & CEO

INDUSTRY FORECAST FORUM 2021
NATIONAL UPDATE
Congress leaves town in less than two weeks. While some activity is underway to get a deal done, we are competing with many other interests for their attention. This is why it’s more important than ever that we continue to make our industry top of mind as they discuss relief legislation this week
We need your help! Please reach out to Congress urging them to take action immediately! 
U.S. TRAVEL ACTION ALERT
AHLA ACTION ALERT
AHLA Receives Presidential Award
AHLA and the AHLA Foundation were honored at the White House, receiving the Pledge to America’s Workers Presidential Award in recognition of their outstanding workforce development efforts, and enhanced education and training opportunities for current and future hotel employees.
The award ceremony marked the second-year anniversary of a pledge AHLA made to develop, educate, and certify 130,000 hotel employees over the next five years. The pledge, which was a part of the President’s Pledge to the American Worker, underscores our industry’s commitment to our people, our communities, and our country.
AHLA was among only nine companies and associations out of more than 440 eligible organizations to receive the Presidential Award.
LET SCOTTSDALE SURPRISE YOU
This week Experience Scottsdale launched the Let Scottsdale Surprise You campaign throughout Arizona via radio and social media advertising. Let Scottsdale Surprise You, which runs through Nov. 2, encourages Arizonans to use Experience Scottsdale as a planning tool as they look for ways to safely support the local economy. The campaign microsite shares the unexpected joys residents can find in their own backyard, even in the age of social distancing and COVID-19. Hiking trails, golf courses, self-guided public art tours and more are highlighted on the website. And over the next six weeks, Experience Scottsdale will offer weekly contests that give Arizonans the chance to win overnight hotel stays, activities and dinners in Scottsdale.
AHLA  SAFE STAY GUIDELINES
With the release of hotel-specific guidance by the CDC, AHLA updated the Safe Stay info-graphic, “Housekeeping Frequency During a Safe Stay”.

The hotel industry is going above and beyond to assure travelers and employees that hotels will be cleaner and safer than ever before. AHLA’s Safe Stay, industry-wide standards enhanced standard of health and safety protocols, have been reviewed by the Centers for Disease Control and Prevention (CDC) and leading health experts.
AZLTA PAC
We need your help! The November election is quickly approaching. AZLTA is actively raising funds to support our tourism advocates at the legislature.
By contributing to the AZLTA PAC, you are helping to elect legislators who support our industry. Every day, lawmakers make decisions on raising or lowering your taxes, enacting or repealing burdensome employer mandates, and promulgating unreasonable regulations. The AZLTA PAC is committed to electing lawmakers who will best represent our objectives – lowering taxes, repealing burdensome employer mandates, and eliminating unreasonable regulations.
DONATE TODAY!
AZSAFE+CLEAN
Are you AZSAFE + CLEAN Certified? AzLTA is pleased to offer the AZSAFE+Clean certification that aims to provide hotels and resorts a one-stop-shop for industry standards and guidelines for a safe work environment, and confirm to both their team members and guests that they are taking the necessary steps to remain safe and clean. 
MEMBER DISCOUNTS
Arizona Lodging & Tourism Association has partnered with Teladoc Health to give your employees and their families safe access to care with unlimited virtual visits for both mental health and medical conditions for just $7 per month per employee- no insurance required. 
Reopen with healthy employees and help avoid unnecessary closures. An FDA-authorized at-home COVID-19 test is now available. Our new partner LetsGetChecked offers AzLTA members a 20% discount with code HOSPITALITY20.
AzLTA is excited to work with Source 1 to help members drastically lower supply and F&B costs, while increasing quality and service. Source1 Purchasing makes it simple to collect cash back rebates on items you buy every day, plus cash back to hoteliers on 165,000 items from over 350 manufacturing suppliers, including HD Supply, American Hotel Register, Cintas, Office Depot, S&D Coffee and more.
IN THE NEWS
MEMBER RESOURCES
AzLTA is committed to providing our members with up-to-date resources, webinars, information and recommendations from our state and national partners. Daily updates will be shared on our website so please reference it often and share it with your network.
REOPENING HOTEL & TRAVEL GUIDELINES
AZ SAFE + CLEAN
COVID-19 RESOURCES
AZ REOPENING GUIDANCE
ARIZONA HOSPITALITY WORKFORCE CONNECTION
JOIN TODAY!
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