April 28, 2022                                                                                                                                                                         Photo by Modoc Stories

Attend an Oregon Signature Trails Listening Session

Signature Trails provide access to iconic places and are longer-distance trails or trail systems that create opportunities for scalable experiences. In 2019, Oregon Trails Coalition worked with partners to publish an Oregon Signature Trails Vision that imagined what it could look like for Oregon to have a world-class system of Signature Trails.
The Oregon Trails Coalition is hosting a series of signature trails listening sessions across the state. Travel Oregon provides financial support for the Oregon Trails Coalition.
The first session took place in the Portland Region (notes are available here). The additional sessions are below:
Please direct questions to the Oregon Trails Coalition.

    Business Oregon Launches COVID Recovery Grant Program for Live Venue Operators, Producers and Presenters

    Business Oregon is launching a Live Event Venue Operators and Live Event Producer/Presenters Grant Program will provide up to $35 million in grant assistance to qualifying applicants that have experienced financial hardships as an outcome of public health measures necessitated by the pandemic. This grant program is the second of three phases of grants Business Oregon is creating with new ARPA funds to help live event venues and live event supporting industries.
    Applications opened at 10 a.m. on April 25, at biz.oregon.gov. All applications for funding must be received no later than 4:59 p.m. on May 16, 2022. Applicants should refer to the online Application Checklist ​for a detailed description of the elements needed to complete the application.

      Register for the Google Business Profile Fundamentals Webinar, May 19

      A Google Business Profile (GBP) is the single most important tool for your business online. A complete Google Business profile is 70% more likely to bring a customer to your business and, with minimal time investment, you can maximize your visibility. Join Kim Palmer of Miles Partnership and learn how to use GBP to manage your online presence across Google’s products, including Search and Maps. Register here.

      This webinar is part of the Small Business Marketing Series, developed and hosted by Travel Oregon. It is best suited for tourism-related businesses looking to elevate their presence in Google. We also welcome destination management organizations and industry partners who want to help get the word out about this opportunity.

        Get to Know Oregon's Hispanic Visitors Webinar Recording

        Travel Oregon recently hosted a two-part webinar series digging deeper into the recent Vistas Latinas study from MMGY Global to better understand the diverse needs of Hispanic communities. These sessions explain how Oregon’s tourism industry can respond to the data and create more authentic and meaningful approaches to welcoming Hispanic visitors to Oregon destinations. 
        If you missed the opportunity to attend, you can access the presentations and recordings online:
        This information is also available on Travel Oregon’s industry site under Oregon Statewide Visitor Profile Research. 

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