Analytics in Action
Unlock Insights from User Pathways Report
Your Looker Studio Dashboard tracks how users move through your site, helping you spot opportunities to improve navigation, strengthen content, and enhance user journeys.
Here’s how to turn insights into action:
Prioritize Key Traffic Sources:
Focus SEO efforts on search terms and page paths that drive strong inbound traffic.
Strengthen Intersite Linking:
Review internal link strategies if expected user pathways aren’t performing as anticipated.
Streamline Navigation:
Simplify pathways from broad landing pages to key sub-pages with clear calls to action and direct links.
Reduce Drop-offs:
Review internal link strategies if expected user pathways aren’t performing as anticipated.
Use the User Pathways Report to optimize how visitors experience and engage with your site.