Celebrate winter by planning a visit to Milwaukee. Along with seeing your student, you can take advantage of ticket discounts, hotel specials and plenty of activities that keep Milwaukee vibrant even during the coldest months of the year. Panther Families welcomes you to UWM and to Milwaukee!

Check out the Panther men's and women's basketball teams in exciting Horizon League action this February. Special ticket deals are available for men's games on Feb. 11 and 18 and the women's game Feb. 19. Tickets start at $9 for the men and $3 for the women. BUY TICKETS NOW!

Panther Families continues to offer its preferred hotel program in partnership with Visit Milwaukee. Currently discounts are available at the Hilton Milwaukee, Hyatt Regency Milwaukee and Hyatt Place Milwaukee Downtown. Turn your visit into a weekend stay and experience all Milwaukee has to offer. CHECK OUT HOTEL DISCOUNTS

It may be cold and snowy but Milwaukee doesn't hibernate in the winter. The city and surrounding area is full of great activities, including outdoor happenings that take advantage of the seasonal conditions. Visit Milwaukee can help guide you through all of the great experiences. LEARN MORE

Whether you're buying for your own visit to Milwaukee or getting a special gift for your student, ShopUWM.com is the one-stop shop for showing your Panther Pride. January's special offer gives you a discount on performance wear, and the site also has a full selection of sweatshirts, drinkware and more. SHOP NOW!