The Richard M. and Helen DeVos Center for Entrepreneurship & Innovation (CEI) is thrilled to have you subscribed to our monthly newsletter.Â
Learn about great entrepreneurs you can support, new growth opportunities, and upcoming events.
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💡 Join the 77 Idea Quest!
Where Human Creativity Meets AI Efficiency |
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AI is everywhere! It can write, design, and analyze in seconds. But it can’t truly understand people, solve the frustrations we face every day, or bring purpose and meaning to ideas. That’s where entrepreneurship steps in.
The 77 Idea Quest is your chance to combine human creativity with AI’s speed to tackle real problems, build skills no machine can match, and turn ideas into action.
Why join?
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Spot human problems AI can’t see.
- Design solutions that work with AI.
- Build storytelling, strategy, and problem-solving skills.
- Stay ahead of the job market of 2030.
- Pitch and execute ideas—prove you’re a doer.
- Plus, there is $10,000 in prizes and $500 College Champion awards up for grabs!
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👉 Don’t miss out! Take part in workshops, submit your idea, and pitch to judges. Show what humans can do that AI can’t!
Shorouq Almallah, MIS, MBA
Director
Richard M. and Helen DeVos Center for Entrepreneurship & Innovation
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Meet our Entrepreneur in Residence |
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| Rachel Berkal is a Michigan native, University of Michigan alumna, and experienced business leader who has built her career at the intersection of corporate America and entrepreneurship.
Driven by a passion for innovation and problem-solving, Rachel left the corporate world to launch Vetr Health, where she now serves as Chief Operating Officer.Â
Rachel also serves as an Entrepreneur in Residence at the Michigan State University Research Foundation, where she mentors emerging founders and supports the growth of Michigan’s startup ecosystem. She is excited to bring that experience to Grand Valley and dive in with the Lakers to inspire and support the next generation of entrepreneurs.
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2025-2026 Collegiate Pitch Events
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GVSU Idea Pitch CompetitionÂ
Monday, October, 13, 2025
5:30 - 7:30PM
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| SCALE
February 6-7, 2026 at MSU
TCU Competition
March 2026
77 Idea Quest
Thursday, March 26, 2026
5:00 - 9:00PM
EIX-Efest
April 2026
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Calling GVSU Students
Join us for our annual CEI Open House! |
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When:
Wednesday, October 8, 2025
What Time:
11:00AM - 1:00PM
Where:
In the CEI Office (SCB 1127)
Pizza Lunch provided!
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Pop-Up Collab! Check it out! |
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- Friday, October 3, 2025Â
- 5:00 - 8:00PMÂ
- Vetr Health (patio)
368 Diamond Ave SE
Grand Rapids, MI 49506
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Come visit the student vendor for our October Pop-up shop!
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CEO Club Pitch Competition |
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- 90 Seconds
- No props
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Come to the CEO Club meeting on Monday, October 6, 2025 from 5:30 - 6:30PM for pitch practice, to learn more about the event, and how we can help! Meeting is located in the CEI Suite (SCB 1127) in the L. William Seidman Center.
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PITCH EVENT:
Join us on Monday, October 13, 2025 at 5:30PM in the Charles W. Loosemore Forum at the Seidman College of Business for CEO Club's annual pitch competition. Turn your ideas into cash prizes and come up with a 90-second picture that could win big!
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Grand Valley State University’s Richard M. and Helen DeVos Center for Entrepreneurship & Innovation (CEI), in partnership with Battle Creek Unlimited, is launching the Michigan Veteran Entrepreneur-Lab (MVE-Lab) at the new Battle Creek Innovation Hub.
This is the 15th MVE-Lab cohort, empowering local veterans to launch or grow small businesses while strengthening the Battle Creek entrepreneurial community.
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Key Details:
Who: Veterans, active duty, National Guard, Reserve members & families
When: Mondays, Oct. 6 – Dec. 15, 2025 (6:00 – 9:00PM)
Where: Battle Creek Innovation Hub, 50 Jackson St. W, Battle Creek, MI 49017
What: 11-week cohort program with mentorship, business development, and a chance to win part of $15,000!
Finale: Final Pitch Night on Dec. 15, 2025
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L. William Seidman Center
50 Front Ave SW, Suite 1127
Grand Rapids, MI 49504
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