Spark Foundry CMO and Miami alum Scott Hess is CAS commencement ceremony featured speaker
Scott Hess has been chosen as this year's featured speaker for the College of Arts and Sciences Recognition Ceremony on May 19. It’s not the first time the English: Creative Writing major will be back in Oxford since graduating in 1989, but it's a visit that he's especially looking forward to.
Today, Hess serves as the Chief Marketing Officer at Spark Foundry in Chicago, IL, one of the world's largest media agencies. Apart from overseeing the brand and working with clients like Taco Bell and Starbucks, Hess continues to study, write, and speak about generational theory, the field of sociology that aims to understand how people born around the same time share common attitudes, beliefs, and behaviors.
"I'm so honored to come back to Miami and think it's going to be fun," Hess said. "I've really spent a lot of time thinking about what I want to talk about with the students."