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June 8, 2016
AAPEX Provides Tools to
Diversify Your Business
By attending AAPEX, you’ll find new ways to grow your bottom line. Everything you need to diversify your automotive business will be at AAPEX, including new products and parts in more than 60 categories, sessions on sales and marketing trends, and the latest updates on technology. Don’t wait. Online registration is only $40 (U.S.) from now through Friday, Oct. 14.
Save Money, Register NOW!
Are Customers Becoming More Emotional? 
According to Chuck Bean, partner, The Martec Group, even in business, despite the pervasive attitude that rationality rules, all decisions are influenced by emotions. Bean will lead an AAPEXedu session, “Understanding How Emotions Drive Purchase Decisions,” at the 2016 event on Tuesday, Nov. 1, at 9 a.m.(PST). To learn more about how to deal with customers’ ups and downs, read Martec’s blog, Why are Customers Getting So Emotional?
New AAPEX 365 App Updates Itself
With the new AAPEX 365 App, you no longer have to download the app year after year. Instead, it will update automatically with new content as it  becomes available. Over the next few weeks, watch for frequent updates as AAPEX exhibitors, schedules and education programs are finalized. 
Sculptor of Original ’64 Mustang to Speak at AVI Conference
Giuliano Zuccato will be the keynote speaker at the AVI Conference, which will take place alongside AAPEX on Monday, Oct. 31 in Las Vegas. Zuccato was one of six clay design modelers who crafted the original 1964 Mustang. During his noontime address, he will speak about his life and experiences in the automotive design world. In addition to Zuccato’s presentation, AVI will offer quality technical training for this two-day event alongside AAPEX. For more information, visit: www.aviondemand.com/avi-conference/.
AAPEX represents the $328.2 billion global aftermarket auto parts industry, and is co-owned by the Auto Care Association and the Automotive Aftermarket Suppliers Association (AASA), the light vehicle aftermarket division of the Motor & Equipment Manufacturers Association (MEMA). For more information, visit www.aapexshow.com or e-mail: info@aapexshow.com.
AAPEX 2016 | Education: Oct. 31- Nov. 3, 2016 | Exhibits: Nov. 1–3, 2016 | Sands Expo | Las Vegas, NV
Call for Let’s Tech Presentations
Let’s Tech is an all-new feature at AAPEX 2016, designed to bring buyers quickly up to speed with the latest technology during short, 20-minute or less presentations. If you’d like to deliver a Let’s Tech presentation, contact AAPEX Event Management,
Kelly Glasgow,
kelly@aapexshow.com,
(708) 226-1300.

Book Online Now for Discounted Hotel Rates
Download the June AAPEX Quarterly to see what’s new at AAPEX 2016!
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