Years ago, I belonged to a wonderful Le Tip Group in West LA. I made friends with some of the most fun and upbeat people there!
We had one tradition that was always a blast: once every 3-4 months, we would put all our business cards into a hat and we would each draw one. That day, instead of doing our usual 30-second commercial for our business, we had to do one for the person whose name we drew. Some of them were absolutely hysterical!
It struck me, since I always sing a little bit in my usual commercial “You’re gonna be rich tomorrow – if you take my class today” that I would make up a little song for whoever I got. This quickly became a tradition, as I discovered that I had a facility for making up lyrics to old Broadway show tunes, and people got a good laugh out of my creations. Here’s a sampling:
For Steve Roseman the real estate attorney, to the tune of “This Land is Your Land” I did:
This land is your land, this land is my land
If you don’t know whose land, just call Steve Roseman
From the downtown condos to the Malibu waters,
He’ll say if it belongs to you or me.
For the Marci Higer, the auctioneer, I created this to the tune of “My Favorite Things”:
Furniture, fixtures and overhead lighting
Big stores and small stores we’re so good it’s frightening
We take all your assets and turn them to gold
He bids five, she bids ten
And we holler “Sold!”
When you liquidate
You just pick a date
Then we do the rest
We auction off all of your favorite things
And you know we are the best!
In that spirit, I wrote a little ditty to the tune of “50 Ways to Leave Your Lover” that you can sing to get you in the spirit of making gold (sales) calls. Hope it gives you a giggle!
50 Ways to Make a Gold Call
The problem is all inside your head, she said to me
The answer is easy if you take it logically
I’d like to coach you in your struggle to be wealthy
There must be fifty ways to make a gold call
She said it’s really just my business to intrude
Furthermore, I hope my meaning won’t be lost or misconstrued
But I’ll repeat myself that it really isn’t rude
You must use fifty ways to make a gold call
Fifty ways to make a gold call
Just pick up the phone, Joan
Smile while you dial, Kyle
Make a new pitch, Mitch
And get yourself rich
Don’t care if they cuss, Gus
You don’t need to discuss much
Just tell yourself “next!”, Lex
And get yourself rich
She said it grieves me so to see you being broke
I wish I could help you stop it when you choke
I said I appreciate that and it really is no joke
About the fifty ways
She said why don’t we both just sleep on it tonight
And I believe in the morning you’ll begin to see the light
And then she hugged me and I realized she probably was right
There must be fifty ways to make a gold call
Fifty ways to make a gold call
Just pick up the phone, Joan
Smile while you dial, Kyle
Make a new pitch, Mitch
And get yourself rich
Don’t care if they cuss, Gus
You don’t need to discuss much
Just tell yourself “next!”, Lex
And get yourself rich
Would you like to turn your cold calls into gold calls in 2018?
Be richer and have more time off for fun, too?