September 18, 2024

2024-2025 Oregon Wine Country License Plates Matching Grant Applications Due Friday, Sept. 20

With funding provided through sales of the Oregon Wine Country license plate, Travel Oregon administers a program to make grant awards available to tourism promotion agencies for projects that promote wine and/or culinary tourism. There is $540,000 available for the current funding cycle. Applicants may apply for grants of up to $50,000 per project and for no more than two projects in the same cycle. Each project requires its own application. Applicants must demonstrate a 1-to-1 match with at least 50% of matching funds being cash.

The application deadline is 5 p.m. on Sept. 20. Learn more and apply here.

Take the Industry Partner Survey

Last week, we launched the 2024 Industry Partner Survey to hear directly from those who work in or interact with Oregon’s tourism industry. Information collected through the survey will help Travel Oregon and regional partners determine strategic direction, make funding and programmatic decisions in marketing, grants, tourism-related infrastructure, visitor management and more. Survey results will be shared on Travel Oregon's industry site in Spring 2025.

To encourage participation, every individual who completes the survey will have the chance to enter a sweepstakes to win a $500 Visa gift card. The survey is offered in both English and Spanish.

Take the Survey

Travel Oregon with Travel Oregon Fall Advertising Campaign

In case you missed it, on Monday, we launched the latest iteration of the Travel Oregon with Travel Oregon campaign as we continue to invite travelers to experience Oregon in the best way possible—with the help of the local guides who know it best.

The heart of this campaign remains the same: to help travelers see for themselves a side of Oregon they would never see by themselves. But this year, we’re highlighting the unwavering spirit behind the state that will always make us proud to call Oregon home. We want to showcase the spirit of fearlessness, experimentation, and imagination, that has led to past successes and will drive future ones for Oregon. The tone of this campaign remains welcoming and proud with a strong call-to-action that leans into travelers’ desire for new and unique experiences and spotlights the spirit of Portland and Oregon.

Learn more and access the industry toolkit here.

Google Business Profile Fundamentals (30-minute) Webinar

A Google Business Profile (GBP) is the single most important tool for your business online. A complete Google Business profile is 70% more likely to bring a customer to your business and, with minimal time investment, you can maximize your visibility.

Join Travel Oregon and Kim Palmer of Miles Partnership on Oct. 2, 12-12:30 p.m. for this 30-minute webinar to learn the basics of GBP to manage your online presence across Google’s ecosystem. Register here.

For more information about Google Business Profiles, Locl and/or OTIS, visit the Business Listings Toolkit.

Earned Media Year-End Report + Fall What's New

Travel Oregon’s Press Room now showcases quarterly consumer, industry and international media coverage highlights that are garnered through proactive and reactive pitching efforts and press trips. View the Q4 and Year-End Media Coverage Report and access all past reports here.

Looking for media hooks? Our Fall 2024 What’s New in Oregon is hot of the press and full of great new hotels, restaurants, events and accessible travel ideas Travel Oregon produces the What’s New each quarter and distributes them to domestic and international media contacts. If you would like to be considered for a future What’s New, please submit your story idea here.

Questions about the Press Room, What's New or earned media coverage? Contact allison@traveloregon.com.

Oregon Wildfire Information

The safety of our residents and visitors is our priority and we must provide consistent messaging regarding wildfires, closures and air quality. The following resources are helpful to stay informed:

Sign up or update your information to receive evacuation alerts from OR-Alert.
Check your phone settings to ensure wireless emergency alerts are turned on.
Find the websites for your county emergency management, sheriff’s office, or tribal police and follow them on social media.
Check Travel Oregon's Oregon Wildfire Information and Travel Alerts.

Share Your Story

Travel Oregon is accepting story idea submissions for our consumer-facing and industry-facing communication channels. Content may be used for media pitching and shared internally for consideration across Travel Oregon’s channels. We’d love to hear about tourism offerings, experiences or destinations that can be included in a future editorial pitch.

Submit your story idea here.

Research Highlight

Access the Report

Research & Reports

Stay Connected to Your Region
If you don’t yet receive your region’s industry newsletter, please subscribe below:

Upcoming Industry Events

Women in Tourism & Hospitality Symposium, Sept. 21
Oregon Restaurant & Lodging Association Hospitality Conference, Sept. 22-23
Oregon Tourism Commission Meeting, Sept. 24-25
Google Business Fundamentals Webinar, Oct. 2
2024 Annual Oregon Economic Development Conference, Oct. 6-8
The People's Coast Summit, Oct. 8-9

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Contact Travel Oregon at: 971-717-6205 or by email Industry@TravelOregon.com
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