Where's the Goal Line? Understanding Club Culture
A Having seen numerous clubs from the inside as a consultant, appraiser and member, I’ve often wondered how club leaders, boards and members perceive the goals of the club. There are typically more objectives than there are members and the challenge is to balance all the individual interests with what promotes the greater good for the future of the club.
Most clubs have what I call “special interest groups”. These will often be segmented by gender, age, golfing or other sport skill level and for sure financial capability. When clubs make decisions, the interests most represented are often those groups with the most representation on the board. While the purpose of this post is not to question how clubs govern or the decisions they make, I hope to explore and shed light on the motivation behind those decisions are made and what leadership’s goals are.
