Wilbur O. and Ann Powers College of Business News, The Exchange Newsletter
Clemson Family
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Clemson Give Day 4.10.2025
Give Day, April 10, 2025, is an exciting day for our Clemson Family worldwide to come together and impact the lives of our students and future Tigers. Your generous gift to the Wilbur O. and Ann Powers College of Business enriches our programs, elevates the dedication of our students and faculty and propels our business facility toward its full potential. Let us know you've participated by using #ClemsonGiveDay and tagging us with @ClemsonBusiness.
Join Give Day!
Research
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Strategic marketing researchers say experiences with international partnerships help firms survive economic shocks
A new study by Annette Popp Tower and Pravin Nath, assistant marketing professors, suggests that experiences with international partnerships may play an important role in helping firms succeed in turbulent times.
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Highlighting Our Students
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Cadency takes on Austin, Texas
Cadency, Clemson's student-led brand agency, visited Austin, Texas, this spring on an industry trip experience with opportunities to visit companies, learn from industry professionals and immerse themselves in the world of brand communications.
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Marketing, fashion and a world of opportunity
Josephine Svarre, a senior marketing major, studied abroad in Italy for a semester, among several other global experiences, to find the perfect balance between having a high fashion application while still being academically rigorous.
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Emma Martin relishes dream title of Miss Clemson 2025
Find out how Emma Martin, a junior marketing and brand communications major, achieved the honor of being crowned Miss Clemson 2025.
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Faculty Highlights
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Exploring AI's role in graphic communications
Carl Blue, associate professor of graphics communications, recently curated an exhibit highlighting the versatility of AI in graphic communications. For the exhibit, he used his own original art pieces and transformed them using AI.
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CLemson MBA
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Clemson MBA announces study abroad opportunity in Scotland
The Clemson MBA Program is excited to announce a new study abroad opportunity in Scotland this summer. This new offering is a part of Clemson MBA's continued commitment to increasing opportunities abroad for students enrolled in the program.
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How a Clemson MBA opened opportunities for Richard Kornacki M'12
Richard Kornacki M'12 shares how the MBA in Entrepreneurship and Innovation (MBAe) program opened doors for him at Michelin and helped him transition into an international career.
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Inside the College
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Inside the College: Jack Council, Recruiter and Pre-Business Academic Advisor
Jack Council, recruiter and Pre-Business academic advisor for the Wilbur O. and Ann Powers College of Business, shares more about his role and describes how Clemson Powers Business.
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In the headlines
Reed Watson, director of the Hayek Center for the Business of Prosperity, discusses why insurance premiums are rising due to natural disasters and how everyone could be affected on WSPA.com.
Scott Baier, acting associate dean for research and economics professor, discusses the fundamentals and significance of economics in The Motley Fool.
@ClemsonBusiness
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Meet Zach Woloff, a sophomore finance major! Be sure to follow @ClemsonBusiness on Instagram to see more.
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Events
MBA Virtual Info Session Online Via Zoom
Clemson MBA online info session
Clemson offers flexible MBA options to fit your schedule and career goals! Meet with our admissions team online via Zoom on Wednesday, April 9, 2025, 12-1:30 p.m. to ask questions and learn more about each program. We'll cover course requirements and the application process to help you choose the right program!
Register
MBA Campus Info Session - Invest in yourself and your future with Clemson's MBA program. over a graphic of the business building on campus.
Clemson MBA campus info sessions
Join us on campus on Thursday, April 10, 2025, for a one-on-one session at 9:30 a.m. or a group session at noon to learn more about our full-time MBA programs for recent graduates and part-time programs for working professionals. The events are free, but please RSVP as space is limited!
Find Out More
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