This list of the top 12 methods REALTORS use to market listings may look familiar... after all, we have been using it since 2005, with the exception of social networking (internet).
Baby boomers thought virtual tours were awesome. But Millennials don't want to waste their time looking at slide shows. Everything in life is at their fingertips. In fact, their mobile devices are an extension of their arm.
Understanding Millennial Buyers
Millennials under the age of 36 account for 34 percent of all homebuyers, according to a report from the National Association of Realtors.
"First, millennials don’t want to talk on the phone – unless they call you. So stop calling them." according to Jordan Scheltgen in his "CaveSocial" Blog.
Newsflash: millennials don’t want to talk on the phone with you. To be honest they barely speak with their friends and family on the phone.
So what is the answer?
Video.
According to NAR - 83% of Sellers want to use REALTORS who market with video... but only 15% of REALTORS do. Do I mean Podcasts? No...Millennials have short attention spans.
They want to walk through a home without making an appointment to see it. They want to see you tell them about it and the best features.... briefly. Then, they want to know how to contact you to experience it for themselves.
Did you know 51% of home shoppers rated YouTube as their top video research site? TourFactory provides a condensed video for every property website and posts it for you on your YouTube Channel to be viewed by millions. View a sample of our Property Videos below.
