Take the 2020 Oregon Tourism Industry Stakeholder Survey
As work begins on developing a new strategic plan that is responsive to Oregon’s ever-dynamic tourism economy, the Oregon Tourism Commission, dba Travel Oregon and the state’s seven official regional destination management organizations, are launching a survey to seek input from communities, local businesses and individuals that drive the state’s tourism economy.
Respondents will be asked what they are currently experiencing as a result of wildfires, the COVID-19 pandemic and social unrest, and what’s needed most to rebuild and support a strong, resilient and racially just Oregon tourism economy.
The COVID-19 pandemic and necessary restrictions on travel have had devastating impacts on Oregon's tourism economy and the communities that have grown to rely on tourism and travel to support local jobs and businesses. Additionally, the momentum of the movement against racial injustice, and the recent wildfires have exposed more vulnerabilities (and need for further improvements) in Oregon’s tourism economy.
Information collected through the survey will help set strategic direction for Travel Oregon and our regional partners. It will also be used to make funding and programmatic decisions in marketing, grants, tourism-related infrastructure, visitor management, and more.
The survey, available in both Spanish and English, is now live. Anyone who is involved in the tourism industry, including business owners, staff, destination organizations, public land managers, policymakers, and tribal representatives is strongly encouraged to complete the survey.
Photo by Dylan VanWeelden.
