If you want to make the most of your high traffic content, you need to create an effective, targeted lead magnet related to the very content that brings users to your site. We're talking about a content upgrade, people. This guide from Crazy Egg will help you devise a simple, actionable and valuable upgrade to boost your conversions today.

Boost conversions by 785%, you say? It's easier than you think! Backlinko's case study explains exactly why your current lead magnets are under-performing and how a content upgrade can fix it. And get this — it comes with a content upgrade built in to the piece. Smooooooth.

What happens after you jam-pack your website with content upgrades? How exactly do they help you convert a reader into a subscriber and ultimately a customer? In this post, Audience Ops details how your content upgrades strategy fits within your larger sales funnel.