SBCC Office of Communications wins top awards for public relations and marketing

SBCC’s Office of Communications team (from left): Administrative Assistant Kirsten Mathieson, Marketing Communications Specialist Sally Gill, Executive Director of Public Affairs and Communications Luz Reyes-Martin, Marketing Communications Specialist Amanda Jacobs and Webmaster Hong Lieu.
When the Community College Public Relations Organization (CCPRO) held its annual awards ceremony on June 10 – a virtual watch party via Zoom this year – Santa Barbara City College walked away with three first place awards, two second place awards and one third place award.

CCPRO is the professional development and service organization that seeks to promote excellence in California’s community college public relations and related professions for the state’s 115 community colleges. The organization received total of 448 entries from 53 colleges representing their best work of the 2019 calendar year. Works submitted were judged by 39 judges across the state, based on creativity, problem-solving, design and inspiration. SBCC’s winning pieces included the following:
Social Media Management - 1st place
Social Media Marketing - 1st place
Manipulated Photo - 1st place
“Butterfly girl” by student photographer Boxuan Zhan
Before and After - 2nd place
SBCC Website Redesign (launched August 12, 2019)
Marketing Campaign - 2nd place
Learning Beyond the Classroom, Fall 2019
Class Schedule - 3rd place
School of Extended Learning Fall 2019 Class Schedule
SBCC’s Executive Director of Public Affairs and Communications Luz Reyes-Martín responded to the honors, saying, “The team in the Office of Communications is thrilled by the awards we received this year for our work at SBCC. Our goal is always to share the stories of our students, faculty and staff. We work tirelessly to support our campus community and to create opportunities for our communities to be connected to SBCC.”
SBCC’s Office of Communications has a long history of being recognized for its efforts; over the past six years it has received 27 first, second and third place awards from CCPRO. The team has been particularly strong in the area of social media, in the past three years winning two first- and one second-place award in Social Media Marketing; and a first, second and third place award in Social Media Management.

The office is responsible for public affairs and media relations for the college in addition to marketing, social media, advertising, campus-wide branding and website management. For more information, visit the SBCC Office of Communications on the SBCC website.
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