November 10, 2020  
Our office will be CLOSED for the next TWO WEEKS

#SipSonoma $5 shipping per case 

We launched another $5 shipping promotion using the promo code SipSonoma.
These are for orders placed Nov. 1-30.
YOU need to program your shopping cart to accept the SipSonoma promo code.
If you want to be added to the list, let me know. Beth@WineRoad.com

Virtual Wine & Food Affair 2020

If we owe you money for the wines we sold, please email the total amount due to Beth@wineroad.com. We had agreed to 50% off retail and no sales tax (we sold it and collected tax). Many of you said you wanted to donate the wine, which is also GREAT, but I don't have a list of who said that, so please remind me.  I will send out checks Nov. 23.
Wine Road Newsletter goes out this Thursday...now's the time to add any event or special offer you have to our event calendar...Happening Now!  This hits about 57,000 subscribers, don't miss the opportunity to connect with new customers.

Stick on window & share

We just mailed all of our members this window cling. Put them at your entrance, take a photo and share with this; #WineRoadSafe and tag @thewineroad
The message we need to share is that it is safe to come out tasting. The link takes people to a page on our site explaining the safety protocols in place. SHARE IT

Holiday Gift Guide - 3 spots left

Our Dec. 3rd newsletter will be a gift guide featuring "gift sets". I had 20 spots, 3 are left.
Details: We will feature Wine Gift Boxes, not wine sales, but actual gift sets.
To be included I need a high-resolution photo of the gift set, please ONLY send 1 photo - 200 x 300 preferable.

Include a 10-15 word “caption” for the photo and the link to order it. Include the retail price.
Details about the last date to order, will not be included, customers can find that on your website.  Don’t send a press release or other info.
Sonoma County Tourism is working with Public Health to push testing and help us get out of “purple”.  This will only be accomplished with mountains of negative tests.

This is the ask from Tourism:

Dear Hospitality Industry Partners:

In accordance with the State of California’s tracking metrics Sonoma County needs to meet to move out of the Purple tier, Sonoma County Tourism, in collaboration with the Sonoma County Hospitality Association, has developed key action items we believe will help us do our part to aggressively act on behalf of our industry.

We request that you please look over these
key action items here and follow them to the best of your ability.

In alliance with our AVA partners, we also will be mounting a local media campaign to get the word out regarding the importance of having all businesses and industries do the same.

Thank you for your attention to this critical initiative. Please let us know if we can do anything more to assist you. If you have any questions, you can contact Kelly Bass Seibel at
kseibel@sonomacounty.com. 

Sonoma County Wine Library - Thursday

Spend an evening with Lucia and John Gilbert, professors and lovers of wine, discussing their recently published book and longstanding research project “Women Winemakers: Personal Odysseys.” The Sonoma County winemakers featured in the book, Margaret Davenport, Zelma Long, Shelly Rafanelli, and Carol Shelton will join them and share stories from their professional journeys. “Women Winemakers” captures the passion, courage, and talent of the women who are successfully making their way in what has long been a male-dominated field. Sonoma County Wine Library Curator, Megan Jones, will be the moderator
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