Weekly Member Memo
May 23, 2023
|
|
|
LAST CALL - Varietal of the month - we need 2 more Zinfandels and 4 more Orange Wines these are for July and Aug posts. Please let me know prior to dropping off, so I don't end up with too many to include. I need them by next Tuesday (May 30).
|
|
|
Wine Road's Summer Wine Trail |
|
|
As a first time event, we hope to sell at least 100 tickets, but ideally more.
We will update you each week with ticket sale.
|
| Saturday July 8, 2023 / 11:00-4:00 / 40+ Wineries
Wineries will pour 2 wines per ticket holder, "summer wines", think White, Rosé and Sparkling.
Email went out this morning to our 50,000 subscribers. We will send participating wineries a social media tool kit NEXT week.
The participating winery list and program is online HERE
We will promote again via our consumer newsletter on June 1st, via social and with some streaming audio ads, along with some local radio the week leading up to the event and 1/2 page in the North Coast Wine Challenge program - seems like the target audience for this event. QUESTIONS ask Debbie
If this works, we can do a Fall Trail, Winter Trail, Spring Trail
|
|
|
A Wine Road hosted seminar. Grow Your Business. Website SEO Strategy. |
|
|
| What if you learned a thing or two?
What IF this helped you connect with more of your website visitors?
What IF what you learned, helped increase your sales?
Ideally you should learn something new every day - on June 14th, learn how to grow your business.
June 14th 9:00-10:30 - The Lodge At Healdsburg
Join us for this informative presentation by Jeremy Young as he shares techniques to turn those anonymous website visitors into qualified leads.
Jeremy will teach you several different ways to capture qualified leads easily and inexpensively. He will also discuss the value of a high-intent SEO strategy.
Cost $10 for Wine Road members
|
|
|
| June 3 & 4, 2023 5500 Attendees
Wine Road members save $200 on their registration.
Questions: Chris Cannard 360-693-6023
Saturday, is many peoples favorite with the West Coast Chowder Celebration serving up samples of the Chefs best efforts. “Only professional chefs are allowed to be involved” and the results are stunning.
Sunday caps off a great weekend with the Kings of Calamari and the Masters of Mussels providing another super pairing opportunity with great wines.
Details and Registration HERE
|
|
|
In case you are not aware - we have an AWESOME blog that posts once a month, "Along the Wine Road".
With great topics from Multigenerational Family Wineries, Planning Your Visit, to Old Winery Trucks.
Over 1000 visitors LOVE our blog and subscribe, so it pops up in their email box every month. We'd have even more readers if you we able to occasionally share a link on your social or in your newsletters.
We support our members by providing a variety of content, which is designed for you to share - from social posts, the blog, the podcast and our varietal of the month. The more our nearly 200 members share these links the better for everyone.
Find the stories that resonate with you and share, share, share.
|
|
|
Wine Road Networking... meet your neighboring wineries, connect with your peers, partner and refer.
Our networking program is designed to make it easier than ever for you and your staff to get out there, taste at other wineries, share your referral cards (and a bottle of wine) and make connections that will help you provide a better experience for your guests.
It's easy - SIGN-UP HERE, to host, or to taste.
Then remember...sharing is caring :-) Please share with #SipSonoma #WineRoadLife
|
|
|
Most Recent Podcast Review on iTunes
A Podcast Well Worth Your Time!☆☆☆☆☆
“I love all things wine and the Wine Road Podcasts are no exception! These Sonoma County podcasts never fail to fascinate and entertain me. I find myself salivating over the descriptions of bottles opened and featured in a show. As a result of listening to the many podcasts, my husband and I have been inspired to visit many of the wineries showcased in the podcasts. This is a podcast well worth your time!”
Psu1981 via Apple Podcasts · United States of America · 05/14/23
|
|
|
| As traffic picks up in your tasting rooms, it's time to consider getting your team Red Cross certified. Get a ZOLL Defibrillator set up on your property and be prepared in case of an emergency.
Ron Rubin continues his quest to have this life saving equipment and training in every winery in Sonoma County.
Thus far 330 wineries have taken advantage of this amazing offer. We'd love to see more of our members on that list. The ZOLL Defibrillator is provided to your winery at NO cost.
Information here: Trained for Saving Lives
Follow up with Ron Rubin for more details.
|
|
|
Thank you to our partners for their financial support.
|
|
|
|
Ron Rubin Winery has financially supported our Wine Road Podcast for the second year - covering all costs associated with producing the show. Without that support we would not have been able to continue. Thank you!
Our show was just listed as #3 in the Top 70 Wine Podcasts.
|
|
|
Manage your preferences | Opt Out using TrueRemove™
Got this as a forward? Sign up to receive our future emails.
View this email online.
|
beth@wineroad.com | Healdsburg, CA 95448 US
|
|
| This email was sent to .
To continue receiving our emails, add us to your address book.
|
| |
|
|