Every image you share reflects your organization. Each image can be random, or it can serve a common higher purpose: strengthening your brand. You already know which of these options I vote for!
Many organizations overlook the power their images have to create recognition, enhance loyalty and increase support. It’s like what they used to say about traditional advertising: a customer needs to see an ad five times before it registers with them. Your images act the same way. Each one plants a seed that when reinforced, will grow into brand recognition.
Every image, every effort, should support your brand. I’d love to help you unify your efforts for the greatest impact.