Reminder: Draft Strategic Plans Open for Public Comment

Travel Oregon and each of the seven Regional Destination Management Organizations (RDMOs), as part of the Regional Cooperative Tourism Program, produce biennial strategic plans that guide our strategic imperatives: working to optimize statewide economic impact, support and empower Oregon’s tourism industry, champion the value of tourism and run an effective business.
Travel Oregon’s 2019-2021 Draft Strategic Plan is now available for review and public comment. All seven 2019-2021 Draft Strategic Management Plans are also available for review and public comment. To adequately review and consider your recommendations, all comments must be submitted by 5 p.m. on Monday, May 1, 2019.

New I-5 Welcome Center at the ODOT Siskiyou Safety Rest Area 

This May, a newly constructed welcome center located at the ODOT Siskiyou Safety Rest Area along the northbound I-5 corridor, near mile post 12 south of Ashland, will open its doors to Oregon's visitors. The welcome center will serve as a respite for travelers coming from the Siskiyou Summit, the highest pass on I-5 between Canada and Mexico. Additionally, it will provide an opportunity for visitors to learn about and be inspired by Oregon. The center will be staffed by experts offering concierge-style guest service. 
Learn more about the 2019 Welcome Center Brochure Program or contact mattp@certifiedfolder.com if you're interested in advertising opportunities in one or more of the eight Oregon Welcome Centers around the state. 

National Travel and Tourism Week 

In celebration of National Travel and Tourism Week (NTTW), May 5-11, we want to amplify our message that the travel and tourism industry makes a powerful difference for our economy, our communities and our well-being. And many of you have asked to be better equipped to accomplish exactly this.
So, we went to work creating and compiling tools to help you tap into national and statewide messaging and aid in the facilitation of compelling conversations with policymakers, local media and residents. The information contained in this toolkit is designed to help you spread the word that what we do in the travel and tourism industry makes a positive difference in the lives of Oregonians. 

South Willamette Valley Food Trail

As a result of the South Willamette Valley Culinary and Agritourism Studio in 2018, Travel Lane County and Travel Oregon partnered to release the South Willamette Valley Food Trail during a launch party during this year’s Oregon Governor’s Conference. The South Willamette Valley Food Trail features 58 food-related businesses in the greater Eugene area showcasing world-class wine, local artisans and family-friendly farms.
Learn more about this Oregon Food Trail on traveloregon.com where you can also download a brochure of the trail. 
Watch the video produced by Travel Lane County to showcase the wealth of experiences and tastes to enjoy along the trail.

Destination Capitol Hill Recap 

Destination Capitol Hill took place April 10-11 and was attended by Travel Oregon, Travel Portland, Travel Lane County, Oregon Destination Marketing Organization, Travel Southern Oregon and Oregon Tourism Commissioners. The Oregon delegation met with all Oregon congressmen or their staff.  
 The agenda was made up of the following requests: 
  • Support the reauthorization of Brand USA
  • Support the renaming of the Visa Waiver Program to the Secure Travel Partnerships Program and expand the program to include additional countries (Poland, Israel, Brazil, etc.)
  • Updates on the wildfire study work being led by Travel Southern Oregon and Travel Oregon
  • Support infrastructure packages that include funding and metrics that prioritize moving people instead of moving freight

2019 Road Rally 

Road Rally is back for another week-long trek through Oregon. This year Travel Oregon and our partners are welcoming 26 trade and media professionals from all over the world, including The Netherlands, Canada, Korea, USA, New Zealand, Australia, China, United Kingdom, France and Germany. Road Rally will kick off May 5 in Oregon City and make stops in Bend, Baker City, Pendleton and Welches. The tour will wrap up May 11.
Be on the lookout for Travel Oregon branded Road Rally cars and welcome our international trade and media road warriors into your communities. 

"Coraline" Anniversary Proceeds Benefit Fire Restoration Projects  

To celebrate the 10th anniversary of “Coraline," Oregon-based animation studio LAIKA, in partnership with Oregon Film and Travel Oregon, teamed up to take the Oscar-nominated movie on tour in an effort to aid wildfire recovery projects.
After eight screenings in historical theatres across the state, from Astoria’s Liberty Theatre to Ashland’s Varsity Theatre, approximately 1,200 moviegoers raised more than $10,000. All proceeds will directly benefit the North Umpqua Trail Project and the Lower Deschutes River Post-Fire Restoration Project. 
If you're having trouble viewing this email, you may see it online. CONNECT WITH US:
Facebook Twitter LinkedIn
Travel Oregon
Contact Travel Oregon at: 503-967-1560 or by email Industry@TravelOregon.com
All materials copyright © 2018 Travel Oregon | 319 SW Washington St., Suite 700 | Portland, OR 97204

Manage your preferences | Opt out using TrueRemove®
Subscribe to our email list.