March 24, 2022                                                                                                                                                                         

Get to Know Hispanic Travelers, March 29

Did you know the Hispanic domestic travel market accounted for 13% of all U.S. leisure travel and $113.9 billion in visitor spending in 2019?
Join Travel Oregon, Travel Southern Oregon, and MMGY Global for the first of a two-part series next Tuesday, March 29 from 10-11:30 a.m. to dive deeper into the most recent Vistas Latinas study from MMGY Global
This comprehensive report reveals and reaffirms the importance Hispanic travelers place on representation in travel marketing and the power of travel to connect with family and culture.
Following the presentation of the report findings, a panel will be held with Vicki Allen of MMGY Global, Danny Guerrero of The Culturist Group, and Steven Paganelli of TripAdvisor. Together, they will share insights and provide tips to welcome Hispanic travelers to your region and identify how to meet the diverse needs of its communities.
 Learn more about the webinar, meet the panelists, and register here

    Register for the Steps to Success Workshop, March 31

    Join Travel Oregon on March 31, 10–11:30 a.m. for Step 3, Product Development and Working with International Inbound Operators Operationally of the IITA Steps to Success International Inbound Travel Training Program. This webinar focuses on the ‘end result’ and having product that travel trade and inbound operators can begin selling. We also set you up for success with having systems in place, internal policies, and smooth operational practices to accommodate travel trade business. During this session you will give thought to which visitor types (FIT, Group, and/or DMC events) you want to work with and walk away with a better understanding of travel trade selling methods and their sales cycle.
    Register here.

      Attend an Oregon State Parks Disability Listening Session

      Oregon Parks and Recreation Department (OPRD) and Ashley Schahfer, owner of Empowering Access, are hosting a series of workshops focused on removing physical access barriers at Oregon’s state parks for our disabled community.
      Participant feedback will help OPRD develop the new Oregon Accessibility Design Standards. By participating you will be helping OPRD identify and address barriers to recreation in features such as trails, picnic areas, water access, and campgrounds. The workshops will help identify barriers to access, set priorities, and brainstorm solutions tailored to the needs and desires of members of the disabled community.
      Who is invited to participate: People with disabilities who experience barriers to accessing and enjoying public lands. Insights from this community is essential to the success of this project, which is designed to listen to and value the lived experiences of the disabled community and work together to develop solutions. If you are not disabled but would like to help, you are invited to forward this information to your network and any individuals who might be interested. 

      To attend you will need to register through the links below or visit OPRD’s Accessibility Standards and Design Guidelines web page. Please use the registration forms to indicate if you need accommodations or translation services.

        View the March 14 Commission Meeting Recording

        On March 14, the Oregon Tourism Commission held a virtual meeting
        We invite you to watch the full recording and review meeting materials presented to the commission during the meeting. Please direct questions to industry@traveloregon.com.
        This recording will be available until the next scheduled Oregon Tourism Commission meeting, June 14.

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