The Definitive Guide to Location-Based Marketing
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Monday | Digital Marketing
Location-Based Marketing

Five Ways to Use Location-Based Marketing Right Now

Location data can boost engagement, offer more personalized experiences, and build loyalty with users. MarketingProfs presents five areas of location-based marketing that have plenty of room for experimentation in order to enhance your campaigns and boost ROI.

Top 4 Location-Based Marketing Trends for 2016

Location-based marketing is gaining even more momentum since businesses want to reach their customers by using contextually relevant, personalized marketing solutions. And with multiple new location-based technologies at hand, marketers need to intelligently gear up for 2016. This list of four location-based marketing trends will help you get started.

How Location Data Can Make or Break Your Business

Location, location, location. Tune in for this episode of the Content Pros podcast to find out why location data isn’t just some throw-away element; it should rank right up there with employee and customer data. Hear why location data should matter to you and how to align your teams to achieve your marketing vision.
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