November 2025
TOURISM INDUSTRY NEWS
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NEW: Oregon Outback Dark Sky Sanctuary Website
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We’re thrilled to announce that the Oregon Outback International Dark Sky Sanctuary now has its own dedicated website! A valuable new tool for industry partners and those looking to learn more about the sanctuary. This stand-alone platform provides a centralized hub for information about the sanctuary, helping tourism professionals, land managers, and community partners share its significance and the visitor experience it offers. The site also strengthens our collective ability to educate travelers about responsible nighttime recreation and the importance of reducing light pollution, with clear resources that explain why dark-sky preservation matters.
We encourage partners to explore the new website and use it as a go-to reference when promoting, interpreting, or supporting dark-sky stewardship across the region.
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Travel Oregon has created a statewide map resource to help connect visitors to dark sky experiences across the state. The map is now available in both digital and 17x11" tear-off pad formats. This resource was created in response to frontline staff asking for a tangible and actionable piece that helps visitors understand how to engage in this activity. The digital map can be accessed here.
To recieve printed copies of the tear pads call (800-547-7842) or email (info@traveloregon.com) Source Logistics for fulfillment. Reference ‘Dark Sky tear off maps”
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LAST CALL: Update your Lodging Listing for the 2026-27 Travel Oregon Visitor Guide |
Make sure your lodging listing information is correct and included in the 2026–27 Travel Oregon Visitor Guide. The guide is the only statewide print piece of comprehensive lodging listings. Any transient lodging property in Oregon that pays the statewide 1.5% lodging tax is eligible for a free basic listing in the printed guide as well as a listing on traveloregon.com. Oregon Restaurant & Lodging Association (ORLA) manages the lodging database used to feed both directories.
To be included in the guide, update or verify your existing listing information or submit a new lodging listing to ORLA by Friday, Nov. 21.
Questions? Please contact ORLA at Listings@OregonRLA.org.
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| INPUT NEEDED: Data and Research Learning Community |
Travel Oregon is excited to announce plans to launch a Data and Research Learning Community starting in January 2026. They understand there's an interest from the industry in learning more about data analysis, research methods and similar topics related to the Oregon tourism industry. We invite you to take this survey to confirm your interest in participating and provide input on how this new learning community should be shaped. The survey is open now and will close on November 30, 2025.
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Industry Achievement Award Nominations |
The date to submit your nominations for the Tourism Industry Achievement Awards has been extended to December 5. These awards recognize work done across the industry in 2025. Nominate an organization, individual, or yourself for outstanding work in the following categories: Rising Star, Equity, Prosperity, Marketing and Stewardship.
Awards will be announced at the 2026 Oregon Governor’s Conference on Tourism, March 9-11.
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EARLY BIRD REGISTRATION Open for 2026 Travel Jam |
Our Regional Tourism Conference is back! Join tourism professionals, community leaders, and regional partners February 23, 2026 for a full day of inspiration, connection, and collaboration. From thought-provoking keynotes to engaging breakouts and panels, Travel Jam is your opportunity to celebrate what makes our region extraordinary and work together toward what’s next.
Registration is NOW OPEN and you can save big with early bird pricing for a limited time only with code EARLYBIRD26 at checkout.
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Travel Southern Oregon is committed to supporting the tourism industry through sustainable destination development, ensuring a positive regional economic impact and a great visitor experience.
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