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Note from the Dean
The Owen School is turning 50 in style! Over the past year, we have toasted the school in cities across the globe from Shanghai and Tokyo to New York City and São Paulo. Last week, a record number of alumni gathered from all over the world at Reunion to catch up with life-time friends and celebrate Owen’s golden anniversary. We also recognized alumni achievement, with Paul Jacobson (MBA’97) receiving the Distinguished Alumni Award in front of 300 well wishers — including seven past winners — at the Grand Celebration in Nashville.
Best,
Eric
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Reunion 2019 Recap
After celebrating with many of you across the globe over the past year, we were thrilled to kickoff Reunion weekend with the 50th anniversary celebration alongside more than 300 alumni and friends here in Nashville at City Winery. The event was filled with great conversations, new and old connections, questionable dancing and a toast to the Owen Graduate School of Management for another 50 years. We also recognized the immense impact our alumni have made during our first half-century as we awarded the 2019 Distinguished Alumni Award to Paul Jacobson (MBA’97), CFO Delta Air Lines, Inc., and honored the previous recipients who were able to join us for the event:
• Smoke Wallin (MBA'93)
• Brad Williams (MBA'94)
• Dave Kloeppel (MBA'96)
• Don Townswick (MBA'92)
• A.J. Kazimi (MBA'84)
• Heiki Miki (MBA'96)
• Gigi Lazenby (MBA'73)
Reunion activities also included a trip down memory lane over lunch at SATCO with more than 80 alumni and their families. After a big Commodore win over Mizzou, we finished the night with our Class Parties. Topgolf, once again, brought folks together without even picking up a club. (You can find photos of these events at this link.)
Thank you to everyone who came back to celebrate with us!
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Where Are They Now? Catching Up with the Master of Marketing Class of 2017
This year, the Vanderbilt Master of Marketing program welcomed its fourth class of students. To celebrate this milestone, we reached out to the inagural class of 2017 and caught up with three students — Terranicia Holmes, Jonathan Martz and Victoria Conlon — to find out how the degree has helped their careers so far. Read more.
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Looking for Vanderbilt Gear?
The University Store offers Owen-branded apparel, including fleeces, t-shirts, sweatshirts and jackets, as well as gear bags and beach totes, in a variety of styles and colors. Visit the store.
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Freeman Wu Studies Aesthetics and Their Effects on Consumer Behavior
As an undergraduate, Freeman Wu pivoted from premed to consumer behavior and never looked back. The assistant professor of marketing now studies the aesthetics of both products and retail settings and how these appearances can impact consumer behavior. Some of his recent studies look at debit card designs, sneaky celebrity-brand partnerships and putting photos of people on desserts. Read more.
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MAcc Scholarship Fund Honors the Shults' Memory
Members of the Vanderbilt Master of Accountancy Class of 2009 are inviting others to join them in honoring their classmates Stephanie Moore Shults and Justin Shults, who were tragically killed in the 2016 terrorist attack in Brussels, Belgium. Over $50,000 has already been pledged by fellow classmates toward the Stephanie and Justin Shults Memorial MAcc Scholarship, but your help is needed to reach the minimum endowment level of $100,000. Your gift will ensure that their memory lives on by supporting Owen students in perpetuity. Give here.
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Executive Education
Vanderbilt staff and alumni receive a 20% discount with the code ALUMNI at checkout.
Jan. 13-15: Dealing with Ambiguity: Managing with Strategic Intent
Taught by Rangaraj Ramanujam
A three-day program to help you better manage people, information and your responsibilities. Register here.
Feb. 13-14: Learning to Thrive: The Road to Better Leadership & A Fuller Life
Taught by Jon Lehman
A two-day program that will help you learn to lead with authenticity and mindfulness. Register here.
Feb. 24-25: Emerging Leaders Development Program
Taught by Brian Griffith and Cherrie Wilkerson
A two-day program for newly promoted, high-potential managers seeking to kick their leadership skills into high gear. Register here.
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Owen in the News
October 1, 2019
‘Hunker-Down Mode’: Juul’s Difficult Path Forward
San Francisco Chronicle
Josh White, Assistant Professor of Finance, is quoted on why e-cigarette company Juul stopped backing a ballot measure it had already spent nearly $19 million to promote.
October 7, 2019
Why Some Rules Are More Likely to Be Broken
Harvard Business Review
Bruce Cooil, Dean Samuel B. and Evelyn R. Richmond Professor of Management, and Rangaraj Ramanujam, Richard M. and Betty Ruth Miller Professor of Management, co-wrote this article about their research on why some rules are more likely to be broken.
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Parting Shot: Reunion 2019
Dean Eric Johnson (left) and Interim Chancellor Susan Wente (center) celebrate with Paul Jacobson (MBA’97), recipient of the Distinguished Alumni Award. Thanks to everyone who came out to Reunion! See more pictures from the weekend at these photo galleries.
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