Instagram's recently launched feature, Instagram Stories, is a marketing goldmine for brands. This post from ThriveHive explains how Instagram Stories work and how you can harness its capabilities to build engagement with your audience.
Instagram Stories VS. Snapchat Stories: What It Means for Marketers
Simply Measured's review of Instagram Stories covers the ins and outs of all the new features in the app and breaks down how each will affect your social media marketing strategy so you can adopt the new casual format immediately.
Why Instagram Stories is Actually Good News for Snapchat
Feel like you're seeing double? By now you've probably noticed that Instagram Stories and Snapchat are virtually identical. In this side-by-side comparison, Jay Baer weighs in on how Instagram Stories and Snapchat will both still find success (and be useful to your brand!) in the coming months, years, and beyond.
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Social Media Trends You Need to Know
Social Pros is hosted by Jay Baer and Adam Brown from Salesforce Marketing Cloud, and is all about how big brands do social media effectively.
Social Pros was named Best Marketing Podcast. If you’re interested in social media, it’s a must-listen. Subscribe on iTunes today.
The CMO and the Rise of Social Insights
Today, CMOs measure and track activity across multiple platforms in the quest to be better, smarter marketers. Access to new data like social media has elevated the CMO to drive strategy beyond just marketing. This eBook from Insightpool was created to inspire and empower marketing leaders.
Flip the Switch
Can’t get enough marketing tips? Listen to Uberflip’s Flip the Switch, a weekly podcast that features enlightening conversations with the brightest marketing minds. New episodes are released every Tuesday.
Listen in at uberflip.com/podcast, or subscribe on iTunes, SoundCloud, or wherever you get your podcasts.