Hello Colleague,
The NYU community has countless stories, so how do you choose which ones to tell? Our
content strategy will help you share stories that align with the NYU narrative—stories that highlight the University’s values and standout qualities and support university priorities—while meeting your specific goals.
Need to get started quickly? This
content strategy contains thought starters you can use as is. Or, to create stories customized to your division’s or department’s unique qualities and needs, you can start with the content pillars and topics and brainstorm using our story creation worksheet (linked below). If your idea fits into one of the topics, you can feel confident it aligns with the NYU narrative.