Protecting the Multicultural Population
Protecting the Multicultural Population
February 17th, 2023
New West Short
Understanding the Underserved
There is a huge multicultural, not your father's life insurance population that needs coverage.  In an Allianz study the BIPOC (Black, Indigenous, and people of color) population is receiving less help from financial professionals but more are open to working with one.  View the full study
How do we close this gap?  
Start by doing your research.  Don't worry - we know you're busy so we've put together links to some of the amazing research already done by LIMRA.  

Here's a little research already done by New West: Prudential, Nationwide, and Lincoln will write applicants that do not currently have a visa.  
Now that you understand some of the concerns, preferences, and options - 
Get out there and start protecting!
Melissa Church
Director of Marketing
208-622-5211 x 2
melissa@newwestinsurance.com
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