Newsletter July 2023
Newsletter July 2023
dynamic women 
I recently spent 10 days with my bestie since first grade, Jaime Larese.  Grateful to get a glimpse into her amazing life in Helena, MT - trips the farmers market, delicious food, the perfect work space, morning yoga, Wednesday night book club, evening walks with the doggies, and weekends at the river.  Jaime is a registered dietitian and current Program Coordinator at the U.S. Department of Veterans Affairs.  Michelle (in the middle) is her yoga instructor and full time high school teacher.  Thanks to dynamic women like Jaime and Michelle, over $10.9 trillion of today's current assets are controlled by women and it's expected to grow to $30 trillion by 2030.**
Learn how to connect to women with Prudential's new digital experience, Insights for Growing Your Business with Women.  You'll find tips for engaging women clients, prospect profiles, and tools such as email templates, flyers, and presentations.   
Check out the rest of our newsletter for more on the industry. Look for quick one-page sales ideas under new west shorts.  You can always go to our website for the latest carrier information (updated every week) under Product News & Updates.   
Melissa Church
Director of Marketing
208-622-5211 x 2
**Life Insurance Brief: U.S. Women. LIMRA, 2022IMRA, 2022.
Columbus Life 
Exciting Product Changes Launched July 15th
Great News! Columbus Life launches new product changes July 15 to diversify your client’s indexed universal life allocations.
Enhanced Cash Value Rider Offers Design Flexibility & Early Liquidity
Customize a design for your client, optimize liquidity and long-term design parameters, and increase flexibility by using the Enhanced Cash Value Rider.   
Lincoln Financial Group
Product Updates
  • The WealthAccelerate IUL rider presentation was recently updated. Leverage this presentation with financial professionals for a deeper dive into the three living benefit rider options available.
  • The VULONE Bonus Rider Flyer was updated to reflect the new participation rate. This flyer was also redesigned to include a hypothetical death benefit and hypothetical cash value comparison.
Mass Mutual 
Reach for the Sky with Private Aviation Guidelines
The Aviation Exclusion Rider (AER) is no longer the only way for private pilots to qualify for Ultra class. Changes to MassMutual's private aviation guidelines for ages 20 to 70 are among the most competitive criteria in the industry for Ultra and Select Preferred classes with or without a flat extra premium.
National Life Group
Protect and Reward!
Join our Advanced Markets Team as we discuss how businesses can use a key person policy for additional benefits beyond protection. Be sure to also check out the additional resources
North American
Update to temporary rating guidelines
North American has also recently expanded our current guidelines for maximum table ratings and flat extras, effective July 20, 2023, to help more clients get the death protection they need. Get the new guidelines
Maximize Idle Assets for Tax-Free LTC
Thanks to the Pension Protection Act, certain annuity-based products funded with after-tax money receive distinct tax advantages. Check out our latest sales idea to learn more about having this important convo with your clients!
Pacific Life
Don’t Be Shy, Ask for the Referral!
There's no doubt that referral marketing can work, but how do you encourage people to recommend you when the opportunity arises? Check out four tips, geared for both customer and colleague referrals, in this edition of Pacific Life Insights.
Lower Pricing on Classic Choice Term
We’ve just repriced our flagship Classic Choice Term product to help you protect even more clients. With lower pricing, longer term periods and faster technology, we make placing term business easier than ever. Get the full details
Give high-net-worth clients specialized strategies
High-net-worth clients require sophisticated planning, especially given the upcoming sunsetting of key provisions of the TCJA and today’s economic environment. Give them specialized strategies that can help them leave a legacy for future generations. Find resources to help make this lucrative market part of your business on July’s Trimester Sales Strategies site.
Help Clients Keep More of Their Retirement Savings
Many clients could face a taxation “double whammy” over the next two years. Fortunately, Securian Financial has a solution. Our tax efficient legacy strategy can help show clients how to spend down their retirement assets they don’t need – and use life insurance death benefits to transfer wealth to the next generation. See our advanced marketing legislative update to see how it works, access resources and see how to be a hero with your clients.
Help your clients protect their business
Symetra’s MultiLife Business Program provides streamlined life insurance protection to multiple key employees through a guaranteed-issue underwriting process designed specifically for them. 
tools of the trade
New West Insurance
Agent Tools                       
Life Happens
annuity rates
new west shorts  |  T: 208.622.5211   |   F: 208.725.8821  |   Hailey, Idaho     
powered by emma