We Build People Annual Campaign
A new YOTA Season is upon us and the never-ending changes brings a myriad of uncertainty, but some things do not change, our focus on character development and the continued improvement of our YOTA family is front and center. There is no better way to start than with the YMCA Annual “WeBuildPeople” Campaign and our greatest opportunity to change lives and make a positive impact in our communities. This program is one of the many things that separates YOTA and any other program across the country. The WBP Campaign is a movement to raise scholarship money for those that cannot otherwise afford to be a part of life changing programs offered by the Y. Some of these scholarships hit home and influence our teammates directly with many YOTA swimmers on financial assistance. In many other cases throughout the Triangle, this campaign is impacting those in youth sports, education, summer camps, cancer survivors, teen leadership programs, etc. This is the only time all year where we ask for your participation in a fundraising type of campaign.
PARENT DRIVEN GIFTS help us come together as a YOTA community and set an example of impact for our athletes. We are hopeful that you can open your hearts to give generously to this cause.
ATHLETE DRIVEN GIFTS come through effort and events like the Swim Challenge and simply getting out the word to friends and family. This campaign is very important to the personal development of our athletes. YOTA is an avenue to teach our athletes how to be a part of something bigger than themselves and that the impact we can make together as a team is enormous. We want our athletes to learn the values of philanthropy and what it truly means to make a difference.
There is never any pressure to give, and in fact, we would rather a person not give at all than to give to this campaign because they feel they must, but to us this is not about money. This campaign is what gives the chance to build young people through our program which teaches the values that lead to loving, caring, genuine, determined, persistent, responsible, respectful, honest, and philanthropic people. A program that, through the demand of high-level swimming, WILL generate success in life. We know this to be true because we have seen it!
