Color is an INVESTMENT, so it’s frustrating when you see it fading!
Our stylist, Ali, shares some easy ways you can preserve the life of your color:
USE THE RIGHT PRODUCT - A salon quality color protecting shampoo, conditioner & thermique will make a world of difference for your color. Low quality products typically have fillers that can deposit a waxy buildup, making your color fade and cause your hair to become dull. My favorites are L'Oreal Professionnel Vitamino and Kerastase Chroma Absolu.
PROTECT YOUR HAIR AGAINST HEAT - This means heat from your hot tools, water in the shower, and UV-rays! Use hot tool heat minimally (this is where a thermique mentioned above is a must). Wash your hair with cool water. And remember to wear a hat and use UV-protectant products when exposed to the sun (the same thermiques mentioned above will also help with UV-fadeage).
SAVE YOUR HAIR FROM METAL BUILDUP - Ask about a L'Oreal Professionnel Metal Detox treatment at the salon and go home with the at-home care! Metal inside the fiber creates both a risk of breakage and negatively impacts results during color, balayage and lightening services.
The Metal Detox Metal Neutralizer pre-treatment traps and neutralizes metals inside the hair fiber before color, balayage or lightening services to reduce breakage and create reliable color results.
The 3-step professional in-salon protocol includes: the Metal Detox Metal Neutralizer pre-treatment; the Metal Detox sulfate-free shampoo; and the Metal Detox conditioner and mask. This protocol guarantees your color, balayage or lightening services with 87% less breakage and 100% reliable color result.
