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This issue highlights tools, resources and collaborations that help us communicate with clarity, consistency and impact. From refreshed stationery options to creative work from our very own Scripps Institution of Oceanography, we’re showcasing thoughtful design and storytelling across campus. You’ll also see highlights on TritonGPT and Inside the Brand webpage — as well as a reminder of the community behind our collective communication efforts through the Marketing Council, Advertising Work Group and PR Council. We hope these updates support your work and spark new ideas in the months ahead.

Explore the new UC San Diego stationery designed to meet a range of professional needs. Business cards are now available in four new designs — from bold and creative to clean and refined — making it easy to order when supplies run low. Letterheads are ideal for formal communications such as letters, invoices, proposals and contracts, helping you stay polished, consistent and budget-conscious. All stationery can be ordered through TritonPrint, offering high-quality, brand-compliant materials with convenient campus delivery and support.

Scripps Institution of Oceanography Communications serves as a steward of the UC San Diego brand, applying the university’s brand system through a streamlined, Scripps-forward lens. The editorial style leads with strong visual storytelling, clean typography and clear hierarchy. The result reinforces UC San Diego’s values of authenticity, clarity and credibility, while allowing Scripps’ science and people to take center stage.

When developing materials, internal communications receive the same level of brand attention as external communications, helping reinforce a shared culture where branding matters. Collaboration with Scripps’ Events, Organizational Transformation and Student Services teams strengthens alignment and consistency across Scripps communications.

UC San Diego highlights research that moves from discovery to real-world impact: protecting communities, advancing health and strengthening the systems we rely on. From wildfire intelligence, earthquake-safe buildings and clean-air monitoring to innovations in human milk science, healthy aging, wearable health technology and cancer screening designed to expand access and equity, these stories show UC San Diego at work where it matters most. 

We invite you to submit any research stories with clear, relatable human impact that could be a strong candidate for future phases of the campaign.

Use UC San Diego’s AI assistant for faculty, staff and students, designed to make navigating campus resources safe, easy and efficient.

Missed an issue of Inside the Brand? Visit our webpage to explore past issues and stay up to date on the latest from our team.

The Marketing Council, the Advertising Work Group and the PR Council bring together communicators, marketers, administrators and designers from across UC San Diego to share ideas, collaborate and strengthen campuswide marketing and advertising efforts.